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Leading websites in the fashion sector in the UK 2018, by Share of Voice
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Leading websites in the fashion sector in the UK 2018, by Share of Voice
Leading 20 fashion websites* in the United Kingdom (UK) as of December 2018, by share of voice**
by Tugba Sabanoglu,
last edited
Jun 12, 2019
This statistic displays the leading 20 fashion websites in the United Kingdom (UK) as of December 2018, by share of voice. According to Pi Datametrics, across the UK fashion sector, debenhams.com is the leading website in terms of share of voice, accounting for 12.1 percent in December 2018. Following this, next.co.uk and boohoo.com rank in second and third place, with voice shares of 10.3 and 5.54 percent, respectively.
Leading 20 fashion websites* in the United Kingdom (UK) as of December 2018, by share of voice**
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by Tugba Sabanoglu,
last edited
Jun 12, 2019
This statistic displays the leading 20 fashion websites in the United Kingdom (UK) as of December 2018, by share of voice. According to Pi Datametrics, across the UK fashion sector, debenhams.com is the leading website in terms of share of voice, accounting for 12.1 percent in December 2018. Following this, next.co.uk and boohoo.com rank in second and third place, with voice shares of 10.3 and 5.54 percent, respectively.
- Show sources information
- Show publisher information
- Release date
- December 2018
- Region
- United Kingdom
- Survey time period
- December 31, 2018
- Supplementary notes
-
* Fashion sector includes: accessories, kidswear, womenswear, menswear and non-gender specific clothing.
** Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. This 'Market' refers to thousands of the most relevant and valuable sector-specific search terms, and the thousands of players returning for each one of those individual terms. The result is a huge sub-set of search visibility and competitor / brand performance insight. According to the source, SoV was determined by analyzing 14,030 of the most commercially valuable, category-specific search terms through Google UK, showcasing the share of voice across more than 20,000 websites.
Some figures have been rounded.
Source
- Show sources information
- Show publisher information
- Release date
- December 2018
More information
- Region
- United Kingdom
- Survey time period
- December 31, 2018
- Supplementary notes
-
* Fashion sector includes: accessories, kidswear, womenswear, menswear and non-gender specific clothing.
** Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. This 'Market' refers to thousands of the most relevant and valuable sector-specific search terms, and the thousands of players returning for each one of those individual terms. The result is a huge sub-set of search visibility and competitor / brand performance insight. According to the source, SoV was determined by analyzing 14,030 of the most commercially valuable, category-specific search terms through Google UK, showcasing the share of voice across more than 20,000 websites.
Some figures have been rounded.
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