This statistic shows the annual online advertising market in the Netherlands from 2012 to 2017 with a forecast of 2018, by channel (in million euros). As of 2017, the annual online advertising market numbered a total of almost two billion euros. In that year, search advertising accounted for 923 million euros of revenue.
Annual online advertising market revenue in the Netherlands from 2012 to 2017, with a forecast of 2018, by channel
(in million euros)
* 2018 is a forecasted number.
The source notes that the reported figures "are net/net figures, meaning that the figures are reported after agency discount that in some cases may apply; Search
numbers are estimated based on annual reports, media buyers and media agencies feedback; Classifieds, directories & listings are based on a limited
number of data points; Shares and/or additions may not equal presented numbers due to rounding off;".
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IAB. (April 1, 2018). Annual online advertising market revenue in the Netherlands from 2012 to 2017, with a forecast of 2018, by channel (in million euros) [Graph]. In Statista. Retrieved February 27, 2020, from https://www.statista.com/statistics/542808/net-online-advertising-market-revenue-in-the-netherlands-by-channel/
IAB. "Annual online advertising market revenue in the Netherlands from 2012 to 2017, with a forecast of 2018, by channel (in million euros)." Chart. April 1, 2018. Statista. Accessed February 27, 2020. https://www.statista.com/statistics/542808/net-online-advertising-market-revenue-in-the-netherlands-by-channel/
IAB. (2018). Annual online advertising market revenue in the Netherlands from 2012 to 2017, with a forecast of 2018, by channel (in million euros). Statista. Statista Inc.. Accessed: February 27, 2020. https://www.statista.com/statistics/542808/net-online-advertising-market-revenue-in-the-netherlands-by-channel/
IAB. "Annual Online Advertising Market Revenue in The Netherlands from 2012 to 2017, with a Forecast of 2018, by Channel (in Million Euros)." Statista, Statista Inc., 1 Apr 2018, https://www.statista.com/statistics/542808/net-online-advertising-market-revenue-in-the-netherlands-by-channel/
IAB, Annual online advertising market revenue in the Netherlands from 2012 to 2017, with a forecast of 2018, by channel (in million euros) Statista, https://www.statista.com/statistics/542808/net-online-advertising-market-revenue-in-the-netherlands-by-channel/ (last visited February 27, 2020)
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