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Online advertising market revenue in the Netherlands 2012-2018, by channel
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Online advertising market revenue in the Netherlands 2012-2018, by channel
Annual online advertising market revenue in the Netherlands from 2012 to 2017, with a forecast of 2018, by channel (in million euros)
by Raynor de Best,
last edited
Jul 1, 2019
This statistic shows the annual online advertising market in the Netherlands from 2012 to 2017 with a forecast of 2018, by channel (in million euros). As of 2017, the annual online advertising market numbered a total of almost two billion euros. In that year, search advertising accounted for 923 million euros of revenue.
Annual online advertising market revenue in the Netherlands from 2012 to 2017, with a forecast of 2018, by channel (in million euros)
| Search | Display | Classifieds | |
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| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| Search | Display | Classifieds | |
|---|---|---|---|
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
| - | - | - | - |
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Description
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by Raynor de Best,
last edited
Jul 1, 2019
This statistic shows the annual online advertising market in the Netherlands from 2012 to 2017 with a forecast of 2018, by channel (in million euros). As of 2017, the annual online advertising market numbered a total of almost two billion euros. In that year, search advertising accounted for 923 million euros of revenue.
- Show sources information
- Show publisher information
- Release date
- April 2018
- Region
- Netherlands
- Survey time period
- 2012 to 2018*
- Supplementary notes
-
* 2018 is a forecasted number.
The source notes that the reported figures "are net/net figures, meaning that the figures are reported after agency discount that in some cases may apply; Search numbers are estimated based on annual reports, media buyers and media agencies feedback; Classifieds, directories & listings are based on a limited number of data points; Shares and/or additions may not equal presented numbers due to rounding off;".
Source
- Show sources information
- Show publisher information
- Release date
- April 2018
More information
- Region
- Netherlands
- Survey time period
- 2012 to 2018*
- Supplementary notes
-
* 2018 is a forecasted number.
The source notes that the reported figures "are net/net figures, meaning that the figures are reported after agency discount that in some cases may apply; Search numbers are estimated based on annual reports, media buyers and media agencies feedback; Classifieds, directories & listings are based on a limited number of data points; Shares and/or additions may not equal presented numbers due to rounding off;".
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Internet usage in the Netherlands
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Statistics on "Internet usage in the Netherlands"
- Internet access
The most important statistics
- Do you have internet access?*Share of individuals with internet access in the Netherlands 2012-2018
- Do you have internet access?*Share of individuals with internet access in the Netherlands 2012-2018, by gender
- Do you have internet access?*Share of individuals with internet access in the Netherlands 2012-2018, by age
- With which devices do you have access to the internet?*Devices with access to the internet at home in the Netherlands 2012-2018
- Did you use mobile internet in the past 3 months?*Devices used with mobile internet in the Netherlands 2012-2018, by device
- With which devices do you have access to the internet?*Devices with access to the internet at home in the Netherlands 2018 by age group
- Share of individuals not using internet in the Netherlands in 2012 and 2018, by ageShare of individuals not using internet in the Netherlands 2012-2018, by age
- Usage and behavior
The most important statistics
- Which online information and entertainment activities have you engaged in over the past 3 months?*Online information and entertainment activities in the Netherlands 2012-2018
- Which online communication activities have you engaged in over the past 3 months?*Participation in online communication activities in the Netherlands 2012-2018
- Which online activities have you engaged in over the past 3 months?*Participation online communication activities in the Netherlands 2018, by age group
- Which online services have you used in the past 3 months?*Share of people using online services in the Netherlands 2018, by age
- Market share of online payment methods in the Netherlands from 2014 to 2018Market share of online payment methods in the Netherlands 2014-2018
- Most visited online brands in the Netherlands as of December 2018, by monthly reach*Most visited online brands in the Netherlands 2018, by monthly reach
- Leading online television shows based on target audience shares in the Netherlands in July 2018Leading online audience shares of TV shows in the Netherlands 2018
- Share of online and print news consumption in the Netherlands in 2018, by ageDistribution of online and print news consumption in the Netherlands 2018, by age
- Social media
The most important statistics
- Which online social network activities have you engaged in over the past 3 months?*Online social network activities in the Netherlands 2012-2018
- Number of individuals using the leading social media platforms in the Netherlands in 2019, by social network (in million users)Social media penetration in the Netherlands 2019, by social network
- Share of respondents using Snapchat in the Netherlands from 2016 to 2018, by age groupSnapchat penetration rate in the Netherlands 2017-2018, by age group
- Share of respondents using WhatsApp in the Netherlands from 2016 to 2018, by age groupWhatsApp penetration rate in the Netherlands 2016-2018, by age group
- Share of respondents using Facebook in the Netherlands from 2016 to 2018, by age groupFacebook penetration rate in the Netherlands 2016-2018, by age group
- Share of respondents using YouTube in the Netherlands in 2017 and 2018, by age groupYouTube penetration rate in the Netherlands 2017-2018, by age group
- Share of respondents using Instagram in the Netherlands from 2015 to 2018, by age groupInstagram penetration rate in the Netherlands 2015-2018, by age group
- Online advertisement
The most important statistics
- Annual online advertising market revenue in the Netherlands from 2012 to 2017, with a forecast of 2018, by channel (in million euros)Online advertising market revenue in the Netherlands 2012-2018, by channel
- Net online paid, display and classified advertising market in the Netherlands from 2015 to 2017, with a forecast for 2018 (in million euros)*Net online paid search and display ad market in the Netherlands in 2015-2018
- Share of B2B marketers advertising online in the Netherlands from 2017 to 2019, by online platform*Leading B2B online ad platforms in the Netherlands 2017-2019
- Biannual revenue of programmatic traded display advertisement in the Netherlands in 2014 to 2016 (in million euros)Programmatic traded display ad revenue in the Netherlands 2014-2016
- Biannual digital advertising spending in the Netherlands from 1st half of 2013 to 1st half of 2017, by format (in million euros)Digital ad spending biannually in the Netherlands 2013-2017, by format
- Biannual net advertising spending in the Netherlands from 1st half of 2013 to 1st half of 2017, by format (in million euros)Net advertising spending biannually in the Netherlands 2013-2017, by format
- Online safety
The most important statistics
- Number of cybercrime offenses in the Netherlands from 2012 to 2017 (per 100 capita)Number of cybercrime offenses in the Netherlands 2012-2017
- Number of phishing and pharming offenses in the Netherlands from 2012 to 2017 (per 100 capita)Phishing and pharming offenses in the Netherlands 2012-2017
- Number of digital identity fraud offenses in the Netherlands from 2012 to 2017 (per 100 capita)Online identity fraud offenses in the Netherlands 2012-2017
- Share of individuals experiencing different types of cyber bullying in the Netherlands in 2017, by gender Victims of cyber bullying in the Netherlands 2017, by gender and type
- Share of respondents experiencing various cyber threats in the Netherlands from the 1st half of 2016 to the 2nd half of 2017, by cyber threatExperienced cyber threats in the Netherlands 2016-2017, by cyber threat
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- Shares of biannual display ad revenue in the Netherlands 2014-2015, by exchange model
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Statistics on "Internet usage in the Netherlands"
- Do you have internet access?*
- Do you have internet access?*
- Do you have internet access?*
- With which devices do you have access to the internet?*
- Did you use mobile internet in the past 3 months?*
- With which devices do you have access to the internet?*
- Share of individuals not using internet in the Netherlands in 2012 and 2018, by age
- Which online information and entertainment activities have you engaged in over the past 3 months?*
- Which online communication activities have you engaged in over the past 3 months?*
- Which online activities have you engaged in over the past 3 months?*
- Which online services have you used in the past 3 months?*
- Market share of online payment methods in the Netherlands from 2014 to 2018
- Most visited online brands in the Netherlands as of December 2018, by monthly reach*
- Leading online television shows based on target audience shares in the Netherlands in July 2018
- Share of online and print news consumption in the Netherlands in 2018, by age
- Total revenue of e-commerce sales in the Netherlands from 2005 to 2018 (in billion euros)
- Which online social network activities have you engaged in over the past 3 months?*
- Number of individuals using the leading social media platforms in the Netherlands in 2019, by social network (in million users)
- Share of respondents using Snapchat in the Netherlands from 2016 to 2018, by age group
- Share of respondents using WhatsApp in the Netherlands from 2016 to 2018, by age group
- Share of respondents using Facebook in the Netherlands from 2016 to 2018, by age group
- Share of respondents using YouTube in the Netherlands in 2017 and 2018, by age group
- Share of respondents using Instagram in the Netherlands from 2015 to 2018, by age group
- Annual online advertising market revenue in the Netherlands from 2012 to 2017, with a forecast of 2018, by channel (in million euros)
- Net online paid, display and classified advertising market in the Netherlands from 2015 to 2017, with a forecast for 2018 (in million euros)*
- Share of B2B marketers advertising online in the Netherlands from 2017 to 2019, by online platform*
- Biannual revenue of programmatic traded display advertisement in the Netherlands in 2014 to 2016 (in million euros)
- Biannual digital advertising spending in the Netherlands from 1st half of 2013 to 1st half of 2017, by format (in million euros)
- Biannual net advertising spending in the Netherlands from 1st half of 2013 to 1st half of 2017, by format (in million euros)
- Number of cybercrime offenses in the Netherlands from 2012 to 2017 (per 100 capita)
- Number of phishing and pharming offenses in the Netherlands from 2012 to 2017 (per 100 capita)
- Number of digital identity fraud offenses in the Netherlands from 2012 to 2017 (per 100 capita)
- Share of individuals experiencing different types of cyber bullying in the Netherlands in 2017, by gender
- Share of respondents experiencing various cyber threats in the Netherlands from the 1st half of 2016 to the 2nd half of 2017, by cyber threat
- Net revenue from web advertising in Italy in from January 2016 to December 2016 (in 1,000 euros)
- Market shares of programmatic display advertisement revenue in the Netherlands from 2014 to 2016, by display format
- Online advertising revenue in major online advertising markets in 2017 (in billion U.S. dollars)
- Online media advertising revenue in Iceland from 2007 to 2017 (in million ISK)
- LinkedIn's advertising revenue from 2011 to 2015 (in million U.S. dollars)
- Monthly gross revenues generated through online advertising in Germany from 2015 to 2017 (in million euros)
- Internet advertising revenue in Sweden from 1st quarter 2015 to 3rd quarter 2016, with a forecast to 4th quarter 2017 (in million SEK)
- Online advertising revenue in China from the first quarter 2012 to the fourth quarter 2012, by internet media (in million yuan)
- Internet advertising revenue in Sweden in 2015, with a forecast to 2017 (in million SEK)
- Year-on-year growth rate in online television advertising revenue in Italy from 2014 to 2017
- Total online advertising revenue in Australia from 2014 to 2018 with forecasts until 2023 (in million Australian dollars)
- Mobile online advertising revenue in Australia from 2014 to 2018 with forecasts until 2023 (in million Australian dollars)
- Net advertising revenue of weekly magazines in Italy in January 2016 and in January 2017 (in 1,000 euros)
- Net advertising revenue of weekly magazines in Italy in the 1st third 2016 and in the 1st third 2017, by segment (in 1,000 euros)
- Cumulative internet advertising revenue in Norway from January to October 2017, by channel (in 1,000 NOK)
- Market shares of the biannual display advertising revenue in the Netherlands from 2014 to 2015, by exchange platform
- Directory advertising revenue in China from 2010 to 2019 (in million U.S. dollars)
- Pure play online advertising revenue in Australia from 2014 to 2018 with forecasts until 2023 (in million Australian dollars)
- Fashion accessories market volume in Russia from 2011 to 2015, (in billion U.S. dollars)
- Value of professional and scientific instruments imported into the United Kingdom (UK) from Hungary from 2012 to 2018 (in million U.S. dollars)
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