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TV gross ad expenditure in the Netherlands 2020-2021, by industry

Published by
A. Guttmann,
May 18, 2022
In 2021, the personal care category had a gross TV ad spend of 273 million euros in the Netherlands, ranking third in the list. The retail industry spent the most on TV advertising that year, at 1.1 billion euros.

Gross TV advertising expenditure in the Netherlands in 2020 and 2021, by category (in million euros)

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Release date

March 2022

Region

Netherlands

Survey time period

2020 and 2021

Supplementary notes

Figures for 2020 are available for reference in the Excel download link.

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Television in BeneluxTelevision industry worldwideTelevision industry in the United Kingdom (UK)Pay TV worldwideLinear TV and video streaming in the Benelux
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