In 2022, A.S. Watson ranked as the third biggest TV advertiser in the Netherlands with a gross TV ad expenditure of 90 million euros. Albert Heijn, the Dutch store chain, was second in terms of advertising spending, also with 90 millions euro. The top advertiser remains Procter & Gamble, holding on to the crown with 98 million euros in ad spend in 2022.
Leading TV advertisers in the Netherlands in 2022, by ad spend
(in million euros)
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Screenforce. (March 11, 2023). Leading TV advertisers in the Netherlands in 2022, by ad spend (in million euros) [Graph]. In Statista. Retrieved November 11, 2024, from https://www.statista.com/statistics/686932/leading-tv-advertisers-based-on-expenditure-in-the-netherlands/
Screenforce. "Leading TV advertisers in the Netherlands in 2022, by ad spend (in million euros)." Chart. March 11, 2023. Statista. Accessed November 11, 2024. https://www.statista.com/statistics/686932/leading-tv-advertisers-based-on-expenditure-in-the-netherlands/
Screenforce. (2023). Leading TV advertisers in the Netherlands in 2022, by ad spend (in million euros). Statista. Statista Inc.. Accessed: November 11, 2024. https://www.statista.com/statistics/686932/leading-tv-advertisers-based-on-expenditure-in-the-netherlands/
Screenforce. "Leading Tv Advertisers in The Netherlands in 2022, by Ad Spend (in Million Euros)." Statista, Statista Inc., 11 Mar 2023, https://www.statista.com/statistics/686932/leading-tv-advertisers-based-on-expenditure-in-the-netherlands/
Screenforce, Leading TV advertisers in the Netherlands in 2022, by ad spend (in million euros) Statista, https://www.statista.com/statistics/686932/leading-tv-advertisers-based-on-expenditure-in-the-netherlands/ (last visited November 11, 2024)
Leading TV advertisers in the Netherlands in 2022, by ad spend (in million euros) [Graph], Screenforce, March 11, 2023. [Online]. Available: https://www.statista.com/statistics/686932/leading-tv-advertisers-based-on-expenditure-in-the-netherlands/