In 2021, the net revenue from TV ads in the Netherlands (after agency fees) surpassed 900 million euros. Spot advertising accounted for the largest share of that sum, at over 800 million euros that year.
Net television spot and non-spot ad revenue in the Netherlands from 2012 to 2021
(in million euros)
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Screenforce. (March 11, 2022). Net television spot and non-spot ad revenue in the Netherlands from 2012 to 2021 (in million euros) [Graph]. In Statista. Retrieved May 27, 2022, from https://www.statista.com/statistics/552177/annual-television-spot-and-non-spot-ad-revenue-in-the-netherlands/
Screenforce. "Net television spot and non-spot ad revenue in the Netherlands from 2012 to 2021 (in million euros)." Chart. March 11, 2022. Statista. Accessed May 27, 2022. https://www.statista.com/statistics/552177/annual-television-spot-and-non-spot-ad-revenue-in-the-netherlands/
Screenforce. (2022). Net television spot and non-spot ad revenue in the Netherlands from 2012 to 2021 (in million euros). Statista. Statista Inc.. Accessed: May 27, 2022. https://www.statista.com/statistics/552177/annual-television-spot-and-non-spot-ad-revenue-in-the-netherlands/
Screenforce. "Net Television Spot and Non-spot Ad Revenue in The Netherlands from 2012 to 2021 (in Million Euros)." Statista, Statista Inc., 11 Mar 2022, https://www.statista.com/statistics/552177/annual-television-spot-and-non-spot-ad-revenue-in-the-netherlands/
Screenforce, Net television spot and non-spot ad revenue in the Netherlands from 2012 to 2021 (in million euros) Statista, https://www.statista.com/statistics/552177/annual-television-spot-and-non-spot-ad-revenue-in-the-netherlands/ (last visited May 27, 2022)