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Most chosen brands in the United Kingdom (UK) in 2016, by Consumer Reach Points*

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United Kingdom: brand footprint ranking 2016, by Consumer Reach Points The figure shows the most chosen brands in the United Kingdom (UK) in 2016. Warburtons is top of the list, scoring 611 million Consumer Reach Points, meaning the brand was picked from supermarket shelves 611 million times during the course of the year.
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Counsumer Reach Points* in millions
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Counsumer Reach Points* in millions
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Description Source More information
The figure shows the most chosen brands in the United Kingdom (UK) in 2016. Warburtons is top of the list, scoring 611 million Consumer Reach Points, meaning the brand was picked from supermarket shelves 611 million times during the course of the year.
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Release date
May 2016
Region
United Kingdom
Survey time period
2016
Supplementary notes
* Consumer Reach Points measures how many households around the world are buying a brand (its penetration) and how often (the number of times shoppers acquire the brand). It is interpreted the number of times the brand was picked from supermarket shelves.

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