Daily TV reach in Denmark 2008-2018

In 2018, the average daily television reach was 58 percent in Denmark. This was a decrease of three percent compared to the previous year. Generally, the TV reach in the Nordic country declined in the past ten years.

Average daily TV reach in Denmark from 2008 to 2018

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Release date

October 2019



Survey time period

2008 to 2018

Age group

3 years and older

Supplementary notes

* figures for 2017 and 2018 are not directly comparable to before due to change of method and universe:
Universe 2007 to 2016: TV households, calculated as live + VOSDAL (Viewed On Same Day As Live);
Universe 2017 to 2018: all households, calculated as live + VOSDAL (Viewed On Same Day As Live) + TS (Time Shifted).

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Statistics on "Television market in Denmark"

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