Women's opinion on the influence of content that is promoted or sponsored by a brand
This statistic shows the results of a 2014 Popsugar survey among American women asking them how influential content that is promoted or sponsored by a brand or product are when they look for content and information on the topics of fashion, wellness/health/fitness, food or parenting. During the survey, 15.4 percent of female respondents said they are very influential.
Women: How influential do you think content that is promoted or sponsored by a brand or product are when you look for content and information on the topics of fashion, wellness/health/fitness, food or parenting?
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Further Content: You might find this interesting as well
Statistics
- Women who seek out brand promoted content when they want to achieve something 2014
- Women who seek out fashion content that is promoted or by a brand or product online
- Women who seek out content that is promoted/sponsored by a brand or product on food
- Women who seek out brand promoted content when they want to learn s.th. in parenting
- E-commerce online brand promotion satisfaction rate in Italy 2019
- Women who seek out brand promoted conten when they want to learn something in fashion
- Promotional product popularity in London (United Kingdom) 2016, by type
- Promotional product popularity in Paris (France) 2016, by type
- Promotional product popularity in Berlin (Germany) 2016, by type
- Leading reasons visitors like the presence of brands at fairs in the Netherlands 2016
- Activities of fair visitors at stalls in the Netherlands 2016
- Italy: elements affecting beer purchase as of May 2016
- Luxury brands with the highest ad spending in China in 2011
- U.S. influencer compensation charged 2015
- Millennials: main reasons for attending branded events 2015
- What Singaporeans are willing to do for brand sponsorship 2017
- Promotional product popularity in Rome (Italy) 2016, by type
- Women's opinion on the influence of topic area experts or influencers in 2014
Further related statistics
Popsugar. (January 31, 2015). Women: How influential do you think content that is promoted or sponsored by a brand or product are when you look for content and information on the topics of fashion, wellness/health/fitness, food or parenting? [Graph]. In Statista. Retrieved December 10, 2019, from https://www.statista.com/statistics/603579/women-s-opinion-on-the-influence-of-content-that-is-promoted-or-sponsored-by-a-brand-or-product-on-their-searching-behaviour-in-the-us/
Popsugar. "Women: How influential do you think content that is promoted or sponsored by a brand or product are when you look for content and information on the topics of fashion, wellness/health/fitness, food or parenting?." Chart. January 31, 2015. Statista. Accessed December 10, 2019. https://www.statista.com/statistics/603579/women-s-opinion-on-the-influence-of-content-that-is-promoted-or-sponsored-by-a-brand-or-product-on-their-searching-behaviour-in-the-us/
Popsugar. (2015). Women: How influential do you think content that is promoted or sponsored by a brand or product are when you look for content and information on the topics of fashion, wellness/health/fitness, food or parenting?. Statista. Statista Inc.. Accessed: December 10, 2019. https://www.statista.com/statistics/603579/women-s-opinion-on-the-influence-of-content-that-is-promoted-or-sponsored-by-a-brand-or-product-on-their-searching-behaviour-in-the-us/
Popsugar. "Women: How Influential Do You Think Content That Is Promoted or Sponsored by a Brand or Product Are When You Look for Content and Information on The Topics of Fashion, Wellness/Health/Fitness, Food or Parenting?." Statista, Statista Inc., 31 Jan 2015, https://www.statista.com/statistics/603579/women-s-opinion-on-the-influence-of-content-that-is-promoted-or-sponsored-by-a-brand-or-product-on-their-searching-behaviour-in-the-us/
Popsugar, Women: How influential do you think content that is promoted or sponsored by a brand or product are when you look for content and information on the topics of fashion, wellness/health/fitness, food or parenting? Statista, https://www.statista.com/statistics/603579/women-s-opinion-on-the-influence-of-content-that-is-promoted-or-sponsored-by-a-brand-or-product-on-their-searching-behaviour-in-the-us/ (last visited December 10, 2019)