This statistic shows the results of a 2014 Popsugar survey among American women asking them if they seek out content online that is promoted or sponsored by a brand or product on parenting. During the survey, 29.5 percent of female respondents said they do.
Women: Do you seek out content online that is promoted or sponsored by a brand or product on parenting?
The source phrases the question as follows: "What types of online content and information do you seek out on parenting? - Content that is promoted or sponsored by a brand or product"
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
PopSugar. (January 31, 2015). Women: Do you seek out content online that is promoted or sponsored by a brand or product on parenting? [Graph]. In Statista. Retrieved September 20, 2024, from https://www.statista.com/statistics/607356/women-who-seek-out-content-that-is-promoted-or-sponsored-by-a-brand-or-product-on-parenting-in-the-us/
PopSugar. "Women: Do you seek out content online that is promoted or sponsored by a brand or product on parenting?." Chart. January 31, 2015. Statista. Accessed September 20, 2024. https://www.statista.com/statistics/607356/women-who-seek-out-content-that-is-promoted-or-sponsored-by-a-brand-or-product-on-parenting-in-the-us/
PopSugar. (2015). Women: Do you seek out content online that is promoted or sponsored by a brand or product on parenting?. Statista. Statista Inc.. Accessed: September 20, 2024. https://www.statista.com/statistics/607356/women-who-seek-out-content-that-is-promoted-or-sponsored-by-a-brand-or-product-on-parenting-in-the-us/
PopSugar. "Women: Do You Seek out Content Online That Is Promoted or Sponsored by a Brand or Product on Parenting?." Statista, Statista Inc., 31 Jan 2015, https://www.statista.com/statistics/607356/women-who-seek-out-content-that-is-promoted-or-sponsored-by-a-brand-or-product-on-parenting-in-the-us/
PopSugar, Women: Do you seek out content online that is promoted or sponsored by a brand or product on parenting? Statista, https://www.statista.com/statistics/607356/women-who-seek-out-content-that-is-promoted-or-sponsored-by-a-brand-or-product-on-parenting-in-the-us/ (last visited September 20, 2024)
Women: Do you seek out content online that is promoted or sponsored by a brand or product on parenting? [Graph], PopSugar, January 31, 2015. [Online]. Available: https://www.statista.com/statistics/607356/women-who-seek-out-content-that-is-promoted-or-sponsored-by-a-brand-or-product-on-parenting-in-the-us/