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Leading reasons for listening to podcasts in the U.S. 2019
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Leading reasons for listening to podcasts in the U.S. 2019
Leading reasons for listening to podcasts in the United States as of February 2019
by Amy Watson,
last edited
Aug 21, 2019
The main reason given for listening to podcasts in the United States as of February 2019 was to learn new things, with 74 percent citing this as the reason for enjoying podcasts and listening to them on a monthly basis. Other popular reasons for listening to podcasts regularly were to be entertained, to stay up to date and to relax or feel inspired.
Leading reasons for listening to podcasts in the United States as of February 2019
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by Amy Watson,
last edited
Aug 21, 2019
The main reason given for listening to podcasts in the United States as of February 2019 was to learn new things, with 74 percent citing this as the reason for enjoying podcasts and listening to them on a monthly basis. Other popular reasons for listening to podcasts regularly were to be entertained, to stay up to date and to relax or feel inspired.
- Show sources information
- Show publisher information
- Release date
- February 2019
- Region
- United States
- Survey time period
- January to February 2019
- Number of respondents
- 4,126 respondents
- Age group
- 12 years and older
- Method of interview
- Online survey
- Supplementary notes
Source
- Show sources information
- Show publisher information
- Release date
- February 2019
More information
- Region
- United States
- Survey time period
- January to February 2019
- Number of respondents
- 4,126 respondents
- Age group
- 12 years and older
- Method of interview
- Online survey
- Supplementary notes
Other statistics on the topic
Podcasting Industry
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Podcasting in the U.S.
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Statistics on "Podcasting in the U.S."
- Market overview
The most important statistics
- Number of podcast listeners in the United States from 2014 to 2022 (in millions)Number of podcast listeners in the U.S. 2014-2022
- Number of households with a fan of podcasts in the United States in August 2018, by genre (in millions)U.S. households with podcast fans 2018, by genre
- Number of podcasts subscribed to by consumers in the United States as of February 2019Podcast subscriptions by U.S. consumers in 2019
- Percentage of consumers who are aware of podcasting in the United States from 2006 to 2019Share of U.S. adults aware of the term podcasting 2006-2019
- Percentage of consumers who have ever listened to audio podcasts in the United States from 2006 to 2019Share of U.S. consumers who listen to audio podcasts 2006-2019
- Share of U.S. population that have listened to an audio podcast in the last month from 2008 to 2019Audio podcast consumption in the U.S. 2008-2019
- Share of U.S. population that have listened to an audio podcast in the last week from 2013 to 2019Weekly podcast consumption in the U.S. 2013-2019
- Reach of podcasts on a typical weekday in the United States as of January 2018, by daypart Podcast reach on weekdays in the U.S. 2018, by daypart
- Consumer behavior
The most important statistics
- Leading reasons for listening to podcasts in the United States as of February 2019Leading reasons for listening to podcasts in the U.S. 2019
- Leading locations for listening to podcasts in the United States as of February 2019Frequent locations for listening to podcasts by U.S. 2019
- Factors that would lead to increased podcast consumption in the United States in 2017Factors leading to increased podcast consumption in the U.S. 2017
- Attitudes towards ads among podcast listeners in the United States as of July 2018Podcast listeners' ad receptivity in the U.S. 2018
- Frequency of using podcasts as source of news among adults in the United States as of November 2018Frequency of podcast news consumption in the U.S. 2018
- Demographics
The most important statistics
- Share of people who listen to podcasts on a monthly basis in the United States from 2017 to 2019, by age groupShare of people who listen to podcasts monthly in the U.S. 2017-2019, by age group
- Distribution of monthly podcast consumers in the United States as of February 2019, by genderMonthly podcast consumers in the U.S. 2019, by gender
- Distribution of monthly podcast consumers in the United States as of February 2019, by ethnicityDistribution of monthly podcast consumers in the U.S. 2019, by ethnicity
- Share of household members in the United States who watched or listened to podcasts on their computer in 2018, by incomeAmericans who watched or listened to podcasts on their computer 2018, by income
- Device and source usage
The most important statistics
- Preferred devices for playing podcasts among adults in the United States as of February 2019Devices used to play podcasts in the United States in 2019
- Sources used for discovering new podcasts among weekly podcast listeners in the United States as of July 2018Discovering new podcasts in the United States in 2018
- Share of downloads of podcasts made via Spotify's app in the United States between June 2018 and January 2019, by statePodcast download share from Spotify in the U.S. 2018-2019, by state
- Distribution of time spent listening to audio content among podcast listeners in the United States in 2018, by sourceShare of time spent listening to audio sources by U.S. podcast listeners 2018
- Top podcasts
The most important statistics
- Leading podcast publishers in the United States in July 2019, by unique monthly audience (in millions)Leading podcast publishers in the U.S. 2019, by monthly unique audience
- Leading podcast publishers worldwide in July 2019, by unique streams and downloads (in millions)Podcast publishers' global unique streams and downloads 2019
- Preferred podcast providers among adults in the United States as of March 2019Podcast providers in the United States 2019
- Average unique weekly users of National Public Radio (NPR) podcasts from 2014 to 2018 (in millions)NPR: number of podcast users 2014-2018
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Statistics
- Ideal duration of a podcast in the United States in 2017, by age
- Speed used for playing podcasts in the United States in 2017, by age
- Podcast providers in the United States in 2017, by gender
- Ideal duration of a podcast in the United States in 2017
- Time or place for playing podcasts in the United States in 2017, by age
- Reasons for not listening to podcasts in the United States in 2017, by age
- Podcast providers in the United States in 2017, by age
- Podcasts listened to in the United States in 2017, by age
- Reasons for not listening to podcasts in the United States in 2017, by gender
- Podcasts listened to in the United States in 2017, by gender
- Speed for playing podcasts in the United States in 2017, by gender
- Listening habits of podcasts in the UK 2017
- Podcasts listened to in the United States 2017
- Preferred speed for playing podcasts in the United States in 2017
- Podcasts occasionally listened to in the United States in 2017, by age
- Audio-based media: distribution of listening time in the UK 2016, by age and media
- Frequency of paying for music downloads among gamers in the U.S. 2016
- Audio file listenership daily in Norway 2008-2018
- Population listening to audio files in Norway 2008-2018, by age
- Daily time spent listening to audio media in Norway 2087-2018, by age
Studies
- Online radio and podcasts in the United Kingdom (UK)
- The Canadian Podcast Listener - A Landscape Study
- Online radio in the U.S.
- Full Year 2018 Podcast Ad Revenue Study
- Full Year 2017 Podcast Ad Revenue Study
- A Marketer's Guide To Podcasting Q1 2018
- Insights 2019 - Music streaming, podcast and radio
- IAB Podcast Ad Revenue Study
- IAB-Edison Research Podcast Advertising Study 2016
- The Infinite Dial 2019
- The Infinite Dial 2019 - Canada
- The Infinite Dial 2018
- The Social Habit 2014
- The Infinite Dial 2017
- The Infinite Dial 2016
Statistics on "Podcasting in the U.S."
- Number of podcast listeners in the United States from 2014 to 2022 (in millions)
- Number of households with a fan of podcasts in the United States in August 2018, by genre (in millions)
- Number of podcasts subscribed to by consumers in the United States as of February 2019
- Percentage of consumers who are aware of podcasting in the United States from 2006 to 2019
- Percentage of consumers who have ever listened to audio podcasts in the United States from 2006 to 2019
- Share of U.S. population that have listened to an audio podcast in the last month from 2008 to 2019
- Share of U.S. population that have listened to an audio podcast in the last week from 2013 to 2019
- Reach of podcasts on a typical weekday in the United States as of January 2018, by daypart
- Leading reasons for listening to podcasts in the United States as of February 2019
- Leading locations for listening to podcasts in the United States as of February 2019
- Factors that would lead to increased podcast consumption in the United States in 2017
- Attitudes towards ads among podcast listeners in the United States as of July 2018
- Frequency of using podcasts as source of news among adults in the United States as of November 2018
- Share of people who listen to podcasts on a monthly basis in the United States from 2017 to 2019, by age group
- Distribution of monthly podcast consumers in the United States as of February 2019, by gender
- Distribution of monthly podcast consumers in the United States as of February 2019, by ethnicity
- Share of household members in the United States who watched or listened to podcasts on their computer in 2018, by income
- Preferred devices for playing podcasts among adults in the United States as of February 2019
- Sources used for discovering new podcasts among weekly podcast listeners in the United States as of July 2018
- Share of downloads of podcasts made via Spotify's app in the United States between June 2018 and January 2019, by state
- Distribution of time spent listening to audio content among podcast listeners in the United States in 2018, by source
- Leading podcast publishers in the United States in July 2019, by unique monthly audience (in millions)
- Leading podcast publishers worldwide in July 2019, by unique streams and downloads (in millions)
- Preferred podcast providers among adults in the United States as of March 2019
- Average unique weekly users of National Public Radio (NPR) podcasts from 2014 to 2018 (in millions)
- In your opinion, what is the ideal duration of a podcast?
- Have you ever played a podcast at a different speed?
- Where do you get podcasts?
- In your opinion, what is the ideal duration of a podcast?
- When or where do you play podcasts?
- Why don't you listen to podcasts?
- Where do you get podcasts?
- What kind of podcasts do you listen to?
- Why don't you listen to podcasts?
- What kind of podcasts do you listen to?
- Have you ever played a podcast at a different speed?
- Do you listen to every episode of a podcast series or do you just listen to those episodes which are especially interesting to you?
- What kind of podcasts do you listen to?
- Have you ever played a podcast at a different speed?
- Which of these podcasts do you occasionally listen to?
- Distribution of audio listening time by activity in the United Kingdom (UK) in 2016, by age
- Frequency of paying for music downloads among gamers in the United States as of December 2016
- Share of population listening to audio files daily in Norway from 2008 to 2018
- Share of population listening to audio files in Norway from 2008 to 2018, by age group
- Average daily time spent listening to audio media in Norway from 2008 to 2018, by age group (in minutes)
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