U.S. book market - format market shares 2011-2019

This timeline, running from 2011 to 2019, shows the distribution of trade book sales in the United States for the first six months of each presented year. In the last measured period, audiobooks had a market share of 8.1 percent, demonstrating significant growth since 2017. Hardback and paperback books commanded the biggest market shares, accounting for 34.3 and 36.2 percent of total revenues respectively.

Distribution of trade book sales in the United States from 1st half 2011 to 1st half 2019, by format

H1 2011H1 2012H1 2013H1 2014H1 2015H1 2016H1 2017H1 2019*
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Release date

August 2019


United States

Survey time period

H1 2011 to H1 2019

Special properties

sales to bookstores, wholesalers, direct to consumer, online retailers, etc.

Supplementary notes

*For H1 2019, the figure for paperback includes mass market sales, and the figure for other sales includes those derived from board books.
Figures for H1 2018 were not available.

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Statistics on "Book formats in the U.S."

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