Not surprisingly, subscribing to video-on-demand services in Sweden was most common among younger age groups in 2021. While over 80 percent of 16 to 45-year-olds subscribed to streaming services in order to watch TV series and movies, the share of Swedes aged 76 years and older subscribing to VOD platforms amounted to 14 percent.
Share of internet users subscribing to movie and TV streaming services in Sweden in 2021, by age group
This question was phrased by the source as follows: "Vilka av följande medier/medietjänster har ditt hushåll betalat för under de senast 12 månaderna? Abonnemang för strömmande tjänst (streamingtjänst) för film/tv-serier etc."
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Internetstiftelsen. (October 26, 2021). Share of internet users subscribing to movie and TV streaming services in Sweden in 2021, by age group [Graph]. In Statista. Retrieved July 02, 2022, from https://www.statista.com/statistics/646158/survey-on-subscription-to-online-movie-tv-or-video-services-in-sweden-by-age/
Internetstiftelsen. "Share of internet users subscribing to movie and TV streaming services in Sweden in 2021, by age group." Chart. October 26, 2021. Statista. Accessed July 02, 2022. https://www.statista.com/statistics/646158/survey-on-subscription-to-online-movie-tv-or-video-services-in-sweden-by-age/
Internetstiftelsen. (2021). Share of internet users subscribing to movie and TV streaming services in Sweden in 2021, by age group. Statista. Statista Inc.. Accessed: July 02, 2022. https://www.statista.com/statistics/646158/survey-on-subscription-to-online-movie-tv-or-video-services-in-sweden-by-age/
Internetstiftelsen. "Share of Internet Users Subscribing to Movie and Tv Streaming Services in Sweden in 2021, by Age Group." Statista, Statista Inc., 26 Oct 2021, https://www.statista.com/statistics/646158/survey-on-subscription-to-online-movie-tv-or-video-services-in-sweden-by-age/
Internetstiftelsen, Share of internet users subscribing to movie and TV streaming services in Sweden in 2021, by age group Statista, https://www.statista.com/statistics/646158/survey-on-subscription-to-online-movie-tv-or-video-services-in-sweden-by-age/ (last visited July 02, 2022)