Preferred streaming or online TV services in Norway 2017

According to a recent survey, Netflix is most popular among streaming and online television providers in Norway. Nearly half the people who streamed at least once a month used the American media provider. The online service of the public TV and radio company Norwegian Broadcasting Corporation (NRK) came in second place.

Rise of streaming services in Norway

The value of the overall Norwegian video streaming market increased in recent years. While the SVoD consumer revenue amounted roughly 74 million euros in 2013, it reached more than 256 million euros four years later. Similarly, the subscriber number of on-demand services grew by nearly 200 percent during the same time period.

Netflix use in Norway

In particular, the use of the most popular video streaming service Netflix is steadily growing. As of February 2019, the number of daily active users of the Netflix app in Norway amounted to nearly 500 thousand. In general, the provider had almost one million subscribers in the country in 2017, making Norway the second largest Netflix market in the Nordic countries.

Which streaming or online TV service do you prefer?

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Source

Release date

March 2018

Region

Norway

Survey time period

week 4 and 5, 2017

Number of respondents

1,000 respondents

Age group

15 years and older

Method of interview

Telephone interview

Supplementary notes

This question was phrased by the source as follows: "Hvilken strømme-eller nett-TV-tjeneste liker du best?"

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Statistics on "Video on demand in Norway"

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