Julia Stoll
Research expert covering TV and video media
Detailed statistics
Over-the-top video services market revenue in Sweden 2021-2029, by segment
Detailed statistics
Share of individuals watching video streaming services per day in Sweden 2011-2023
Detailed statistics
Monthly household media spending share in Sweden 2023, by medium
Over-the-top video services market revenue in Sweden 2021-2029, by segment
Revenue of the Over-the-top (OTT) video market in Sweden from 2021 to 2029, by segment (in million U.S. dollars)
Over-the-top video services market revenue per user in Sweden 2021-2029, by segment
Average revenue per user of the OTT video market in Sweden from 2021 to 2029, by segment (in U.S. dollar)
Over-the-top video market penetration rate in Sweden 2021-2029, by segment
Over-the-top (OTT) video viewer penetration rate in Sweden from 2021 to 2029, by segment
Monthly household media spending share in Sweden 2023, by medium
Distribution of average monthly household spending on media in Sweden in 1st quarter 2023, by medium
Video reach in Sweden 2023, by service type
Share of people watching video at home in Sweden in 2023, by service type
Household penetration rate of SVOD in Sweden 2021-2023
Household penetration rate of subscription video-on-demand (SVOD) in Sweden in the 2nd quarter 2021 and 1st quarter 2023
Households with VOD subscriptions in Sweden 2022-2023, by segment
Distribution of households subscribing to video streaming services in Sweden in 1st quarter 2022 to 1st quarter 2023, by segment
Subscription to video streaming services in Sweden 2023, by gender
Share of streaming video subscribers in Sweden in 2023, by gender
Subscription to video streaming services in Sweden 2023, by age
Share of streaming video subscribers in Sweden in 2023, by age group
Households using TVOD services in Sweden 2018-2022
Share of of households buying or renting video online monthly in Sweden from 2018 to 2022
Access to paid video streaming services in Sweden 2015-2022, by number of platforms
Share of people accessing paid video streaming services in Sweden from 1st quarter 2015 to 4th quarter 2022, by number of services
Digital ad spend growth in Sweden 2022, by format
Change in digital advertising spending in Sweden in 2022, by format
Video ad spend in Sweden 2016-2022
Online video advertising spending in Sweden from 2016 to 2022 (in billion SEK)
Leading online video advertisers in Sweden 2022
Leading online video advertisers in Sweden in 2022, by number of impressions (in millions)
YouTube usage in Sweden 2022, by activity
Most common YouTube usage activities in Sweden as of February 2022
Ad-supported streaming TV viewership in Sweden 2023, by generation
Share of ad-supported streaming TV viewers in Sweden as of January 2023, by generation
Opinion about watching free or lower-cost content with ads in Sweden 2023
Opinion about watching ads in exchange for free or reduced cost to access TV shows and movies in Sweden as of January 2023
Daily viewing time of selected video streaming services in Sweden Q4 2022
Average daily viewing time of selected video streaming services in Sweden in 4th quarter 2022 (in minutes)
Daily viewing time of online TV in Sweden 2022-2023, by network
Total viewing time of broadcaster video-on-demand (BVOD) in Sweden daily from 2022 to 2023, by network (in hours)
Share of individuals with access to selected SVOD services at home in Sweden 2022
Share of individuals with access to selected subscription video-on-demand (SVOD) services at home in Sweden in 2022
Access to Viaplay at home in Sweden 2015-2021
Share of individuals with access to Viaplay at home in Sweden from 2015 to 2021
Number of Viaplay originals 2023, by genre
Number of Viaplay originals in selected country as of March 2023, by primary genre
Access to HBO Max at home in Sweden 2015-2022
Share of individuals with access to HBO Max (formerly HBO Nordic) at home in Sweden from 2015 to 2022
Disney+ subscriptions in Nordic countries 2022
Number of Disney Plus subscribing households in selected Nordic countries as of spring 2022 (in 1,000s)
Daily reach of Netflix in Sweden 2023, by gender and age
Daily reach of Netflix in Sweden in 2023, by gender and age group
Share of individuals watching video streaming services per day in Sweden 2011-2023
Share of individuals watching video streaming services per day in Sweden from 2011 to 2023
Watching video streaming services per day in Sweden 2011-2023, by gender
Share of individuals watching video streaming services per day in Sweden from 2011 to 2023, by gender
Watching video streaming services per day in Sweden 2023, by age group
Share of individuals watching video streaming services per day in Sweden in 2023, by age group
Frequency of streaming movies and TV shows in Sweden 2023
Share of people using video streaming services to watch movies and TV shows in Sweden as of February 2023, by frequency
Frequency of watching online television services in Sweden 2023
Share of people using online television services in Sweden as of February 2023, by frequency
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)