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Leading media operators based brand performance in the Netherlands 2017

This statistic shows the ranking of media operators based on brand awareness and image score in the Netherlands in 2017. As of 2017, BrandDeli was the second highest ranking media operator for awareness and image. BrandDeli reached a score of 7.5 on a scale from one to ten.

Ranking of media operators based on brand awareness and image score in the Netherlands in 2017

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Sources

Release date

December 2017

Region

Netherlands

Survey time period

October 23, 2017 to November 13, 2017

Number of respondents

officials=367; advertisers=123; media planners=127; media operators=119

Special properties

the source notes, for this study: "advertisers and media planners assess the way in which media operators manifest themselves on the market."

Method of interview

Online survey

Supplementary notes

The brand rating of each media brand is based on a scale from 1 to 10.

According to the source, the study measured: "the brand awareness (= business contact) and the image of media operators among decision makers of advertisement budgets. Additionally, awareness, appreciation and image of media agencies were measured among advertisers and operators."

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