The statistic shows the revenue of Facebook from 2009 to 2018, by segment. The social network's advertising revenue in 2017 amounted to 39.9 billion U.S. dollars and grew to 55 billion U.S. dollars in 2018.
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Facebook: annual revenue 2009-2018, by segment
Facebook's annual revenue from 2009 to 2018, by segment (in million U.S. dollars)
The statistic shows the revenue of Facebook from 2009 to 2018, by segment. The social network's advertising revenue in 2017 amounted to 39.9 billion U.S. dollars and grew to 55 billion U.S. dollars in 2018.
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| Advertising revenue | Payments and other fees revenue | |
|---|---|---|
| 2018 | 55,013 | 825 |
| 2017 | 39,942 | 711 |
| 2016 | 26,885 | 753 |
| 2015 | 17,079 | 849 |
| 2014 | 11,492 | 974 |
| 2013 | 6,986 | 886 |
| 2012 | 4,279 | 810 |
| 2011 | 3,154 | 557 |
| 2010 | 1,868 | 106 |
| 2009 | 764 | 13 |
| Advertising revenue | Payments and other fees revenue | |
|---|---|---|
| 2018 | 55,013 | 825 |
| 2017 | 39,942 | 711 |
| 2016 | 26,885 | 753 |
| 2015 | 17,079 | 849 |
| 2014 | 11,492 | 974 |
| 2013 | 6,986 | 886 |
| 2012 | 4,279 | 810 |
| 2011 | 3,154 | 557 |
| 2010 | 1,868 | 106 |
| 2009 | 764 | 13 |
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The statistic shows the revenue of Facebook from 2009 to 2018, by segment. The social network's advertising revenue in 2017 amounted to 39.9 billion U.S. dollars and grew to 55 billion U.S. dollars in 2018.
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- Release date
- February 2019
- Region
- Worldwide
- Survey time period
- 2009 to 2018
More information
- Region
- Worldwide
- Survey time period
- 2009 to 2018
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Statistics on "Facebook"
- Company Overview
The most important statistics
- Facebook's revenue and net income from 2007 to 2018 (in million U.S. dollars)Facebook: annual revenue and net income 2007-2018
- Facebook's annual revenue from 2009 to 2018, by segment (in million U.S. dollars)Facebook: annual revenue 2009-2018, by segment
- Facebook's global revenue as of 4th quarter 2018 (in million U.S. dollars)Facebook: worldwide quarterly revenue 2011-2018
- Facebook's global revenue as of 4th quarter 2018, by segment (in million U.S. dollars)Facebook: worldwide quarterly revenue 2010-2018, by segment
- Facebook's net income from 1st quarter 2010 to 4th quarter 2018 (in million U.S. dollars)Facebook: quarterly net income 2010-2018
- Compensation of Facebook's leading executive officers from 2011 to 2017 (in million U.S. dollars)Most highly compensation executive officers of Facebook 2011-2017
- Number of full-time Facebook employees from 2004 to 2018Number of Facebook employees 2004-2018
- Price of selected acquisitions by Facebook as of July 2017 (in million U.S. dollars)Price of selected acquisitions by Facebook 2017
- Reach
The most important statistics
- Which of the following tech and internet companies and brands do you know, if only by name? U.S. consumer awareness of leading tech and internet brands 2017
- How much do you agree with the following statements regarding international tech and internet companies such as Google, Apple, Facebook, and Amazon?U.S. consumer views regarding leading tech and internet brands 2017
- Cumulative number of monthly Facebook product users as of 4th quarter 2018 (in billions)Monthly active users of any Facebook product 2018
- Number of monthly active Facebook users worldwide as of 4th quarter 2018 (in millions)Facebook: number of monthly active users worldwide 2008-2018
- Number of monthly active Facebook users in the United States and Canada as of 4th quarter 2018 (in millions)Facebook: number of monthly active users in North America 2010-2018
- Number of daily active Facebook users worldwide as of 4th quarter 2018 (in millions)Facebook: number of daily active users worldwide 2011-2018
- Number of Facebook users worldwide from 2015 to 2020 (in billions)Global number of Facebook users 2015-2020
- Number of Facebook users in the United States from 2015 to 2022 (in millions)United States: number of Facebook users 2015-2022
- Demographics
The most important statistics
- Distribution of Facebook users worldwide as of January 2019, by age and genderFacebook: distribution of global audiences 2019, by age and gender
- Distribution of Facebook users in the United States as of January 2018, by age group and genderFacebook: distribution of U.S. users 2018, by age and gender
- Number of Facebook users in the United States as of January 2018, by age group (in millions)Number of U.S. Facebook users 2018, by age
- Percentage of U.S. adults who use Facebook as of January 2018, by genderFacebook usage reach in the United States 2018, by gender
- Percentage of U.S. adults who use Facebook as of January 2018, by age groupFacebook usage reach in the United States 2018, by age group
- Percentage of U.S. adults who use Facebook as of January 2018, by educational backgroundFacebook usage reach in the United States 2018, by education
- Percentage of U.S. internet users who use Facebook as of January 2018, by annual household incomeFacebook usage reach in the United States 2018, by household income
- Percentage of teenagers in the United States who use Facebook as of April 2018, by genderShare of U.S. teenagers who use Facebook 2018, by gender
- Usage
The most important statistics
- Which of the following Facebook services and products do you use at least occasionally?U.S. consumer usage of Facebook services and products 2017
- How often do you use Facebook services and products?U.S. usage frequency of Facebook services and products 2017
- Device usage of Facebook users worldwide as of January 2018Facebook access penetration 2018, by device
- Do you use your own user account or a personal account for Facebook services and products?U.S. Facebook product and service usage via personal account 2017
- Most popular activities of Facebook users worldwide as of 1st quarter 2016Facebook: most popular user activities 2016
- Most popular Facebook activities in the United States as of October 2017Facebook activities of users in the United States 2017
- Frequency of Facebook use in the United States as of February 2018Facebook usage frequency in the United States 2018
- Reasons for internet users in the United States to not use Facebook as of October 2017Reasons for non-usage of Facebook according to U.S. internet users 2017
- Advertising
The most important statistics
- Facebook's advertising revenue worldwide from 2009 to 2018 (in million U.S. dollars)Facebook: advertising revenue worldwide 2009-2018
- Facebook's annualized revenue per user from 2012 to 2018 (in U.S. dollars)Facebook: revenue per user 2011-2018
- Facebook's average revenue per user as of 4th quarter 2018, by region (in U.S. dollars)Facebook: average revenue per user 2011-2018, by region
- Share of Facebook's mobile advertising revenue from 2012 to 2018Facebook: mobile advertising revenue share 2012-2018
- Average number of daily content and net page likes on Facebook as of 1st half 2018, by verticalAverage daily Facebook content and net page likes 2018, by vertical
- Average number of daily brand posts on Facebook as of 1st half 2018, by verticalAverage daily Facebook brand posts 2018, by vertical
- Average number of daily comments on brand posts on Facebook as of 1st half 2018, by verticalAverage daily Facebook brand post comments 2018, by vertical
- Most popular Facebook fan pages as of January 2019, based on number of fans (in millions)Most popular Facebook fan pages 2019
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Further Content: Statistics, Studies, and Topic Pages
Statistics
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Statistics on the topic
Free statistics
- Facebook's revenue and net income from 2007 to 2018 (in million U.S. dollars)
- Facebook's annual revenue from 2009 to 2018, by segment (in million U.S. dollars)
- Facebook's global revenue as of 4th quarter 2018 (in million U.S. dollars)
- Facebook's global revenue as of 4th quarter 2018, by segment (in million U.S. dollars)
- Facebook's net income from 1st quarter 2010 to 4th quarter 2018 (in million U.S. dollars)
- Price of selected acquisitions by Facebook as of July 2017 (in million U.S. dollars)
- Global number of user data requests issued to Facebook from federal agencies and governments during 1st half 2018, by country
- Facebook's federal lobbying expenses from 1st quarter 2011 to 4th quarter 2018 (in 1,000 U.S. dollars)
- Cumulative number of monthly Facebook product users as of 4th quarter 2018 (in billions)
- Number of monthly active Facebook users worldwide as of 4th quarter 2018 (in millions)
- Number of monthly active Facebook users in the United States and Canada as of 4th quarter 2018 (in millions)
- Number of daily active Facebook users worldwide as of 4th quarter 2018 (in millions)
- Number of Facebook users worldwide from 2015 to 2020 (in billions)
- Number of Facebook users in the United States from 2015 to 2022 (in millions)
- Leading countries based on number of Facebook users as of January 2019 (in millions)
- Facebook usage penetration in the United States from 2015 to 2022
- Number of monthly active Facebook Messenger users from April 2014 to September 2017 (in millions)
- If you had to guess, about how many of your friends and family have Facebook profiles?
- Distribution of Facebook users worldwide as of January 2019, by age and gender
- Distribution of Facebook users in the United States as of January 2018, by age group and gender
- Percentage of U.S. adults who use Facebook as of January 2018, by gender
- Percentage of U.S. adults who use Facebook as of January 2018, by age group
- Percentage of U.S. adults who use Facebook as of January 2018, by educational background
- Percentage of U.S. internet users who use Facebook as of January 2018, by annual household income
- Device usage of Facebook users worldwide as of January 2018
- Most popular Facebook activities in the United States as of October 2017
- Frequency of Facebook use in the United States as of February 2018
- Reasons for internet users in the United States to not use Facebook as of October 2017
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- Most popular Facebook games as of December 2018, based on monthly active users (in millions)
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- Facebook's annualized revenue per user from 2012 to 2018 (in U.S. dollars)
- Facebook's average revenue per user as of 4th quarter 2018, by region (in U.S. dollars)
- Share of Facebook's mobile advertising revenue from 2012 to 2018
- Average number of daily brand posts on Facebook as of 1st half 2018, by vertical
- Average number of daily comments on brand posts on Facebook as of 1st half 2018, by vertical
- Most popular Facebook fan pages as of January 2019, based on number of fans (in millions)
- Product brands with the most Facebook fans as of April 2018 (in millions)
- Technology brands with the most Facebook fans as of April 2018 (in millions)
- Facebook's monthly active user (MAU) figures in the Asia-Pacific region from 4th quarter 2013 to 4th quarter 2016 (in million MAU)
- Facebook's daily active user (DAU) figures in the Asia-Pacific region from 4th quarter 2013 to 4th quarter 2016 (in million DAU)
- Social networking ad revenue market share of Facebook in the United States from 2015 to 2018
- Average number of Facebook friends of users in the United States in 2016
- Facebook's average revenue per monthly active user from 1st quarter 2015 to 4th quarter 2016 (in U.S. dollars)
- Share of mobile social users in the United States who accessed Facebook via mobile from 2011 to 2017
- Social network curation and friend management of teenagers in the United States in 2012
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Premium Statistics
- Compensation of Facebook's leading executive officers from 2011 to 2017 (in million U.S. dollars)
- Number of full-time Facebook employees from 2004 to 2018
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- Facebook's advertising revenue worldwide from 2009 to 2018 (in million U.S. dollars)
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- Distribution of Facebook users in the Netherlands as of May 2013, by age group
- Number of mobile phone Facebook users in Germany from 2013 to 2018 (in millions)
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- Distribution of Facebook users in Australia as of January 2018, by age group and gender
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