This statistic presents PayPal's annual marketing expenditure from 2013 to 2018. In the last reported year, the payment platform's marketing spending amounted to 1.31 billion U.S. dollars, up from 1.12 billion U.S. dollars in the previous year.
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Worldwide PayPal marketing expenditure 2013-2018
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Annual global marketing and sales costs of PayPal from 2013 to 2018 (in million U.S. dollars)
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This statistic presents PayPal's annual marketing expenditure from 2013 to 2018. In the last reported year, the payment platform's marketing spending amounted to 1.31 billion U.S. dollars, up from 1.12 billion U.S. dollars in the previous year.
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Description
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This statistic presents PayPal's annual marketing expenditure from 2013 to 2018. In the last reported year, the payment platform's marketing spending amounted to 1.31 billion U.S. dollars, up from 1.12 billion U.S. dollars in the previous year.
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- Release date
- January 2019
- Region
- Worldwide
- Survey time period
- 2013 to 2018
More information
- Region
- Worldwide
- Survey time period
- 2013 to 2018
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Statistics on "PayPal"
- Company metrics
The most important statistics
- PayPal's annual revenue from 2010 to 2018 (in billion U.S. dollars)PayPal: annual revenue 2010-2018
- PayPal's annual revenue from 2012 to 2018, by segment (in million U.S. dollars)PayPal: annual revenue 2012-2018, by segment
- PayPal's annual revenue growth from 2012 to 2018, by segmentPayPal: annual revenue growth 2012-2018, by segment
- Paypal's net revenue from 1st quarter 2010 to 4th quarter 2018 (in millions)Paypal: quarterly net revenue 2010-2018
- PayPal's net revenue from 1st quarter 2014 to 4th quarter 2018, by segment (in million U.S. dollars)PayPal: quarterly net revenue 2014-2018, by segment
- PayPal's annual operating income from 2010 to 2018 (in million U.S. dollars)PayPal: annual operating income 2010-2018
- PayPal's annual net income from 2010 to 2018 (in million U.S. dollars)PayPal: annual net income 2010-2018
- PayPal's net income from 1st quarter 2014 to 4th quarter 2018 (in million U.S. dollars)PayPal: quarterly net income 2014-2018
- Payment volume
The most important statistics
- PayPal's annual payment volume from 2012 to 2018 (in billion U.S. dollars)PayPal: annual payment volume 2012-2018
- PayPal's total payment volume from 1st quarter 2014 to 4th quarter 2018 (in billion U.S. dollars)PayPal: total payment volume 2014-2018
- PayPal's number of payment transactions from 2012 to 2018 (in billions)PayPal: number of payment transactions 2012-2018
- PayPal's net number of payments from 1st quarter 2014 to 4th quarter 2018 (in millions)PayPal: number of payments per quarter 2014-2018
- PayPal's annual mobile payment volume from 2008 to 2018 (in billion U.S. dollars)PayPal: annual mobile payment volume 2008-2018
- Cross-border share of PayPal's total payment volume from 2012 to 2018PayPal: cross-border total-payment volume share 2012-2018
- Mobile share of PayPal's total payment volume from 3rd quarter 2014 to 4th quarter 2018PayPal: mobile share of payment volume 2014-2018
- Consumer usage
The most important statistics
- Number of PayPal's total active registered user accounts from 1st quarter 2010 to 4th quarter 2018 (in millions)PayPal: active registered user accounts 2010-2018
- Preferred payment methods of online shoppers worldwide as of March 2017Preferred online retail payment methods worldwide 2017
- Frequency of using PayPal for money transfers and payments according to online adults in the United States as of July 2017U.S. PayPal payment app usage frequency 2017
- Satisfaction of using PayPal for money transfers and payments according to users in the United States as of July 2017U.S. PayPal payment app user satisfaction 2017
- Leading payment methods used for online transactions in the United States in 2018Payment methods used for online transactions in the U.S. 2018
- Which form of payment do you use most often for online shopping?U.S. online shopping payment method preference 2017
- Most popular payment methods for everyday transactions according to internet users worldwide as of September 2017Distribution of consumer transactions worldwide 2017, by payment channel
- How have you transferred money to friends and acquaintances in the past 12 months?Means of transferring money to friends and acquaintances in the U.S. 2018
- Usage outlook
The most important statistics
- Best performing brands in terms of consumer engagement vis-a-vis expectations in their respective categories in the United States in 2017Brands: leaders in consumer engagement and expectations in the U.S. 2017
- Most valuable brands worldwide in 2018, by brand value (in billion U.S. dollars)Most valuable brands worldwide 2018
- Total revenue of global mobile payment market from 2015 to 2019 (in billion U.S. dollars) Global mobile payment revenue 2015-2019
- Number of users of leading mobile payment platforms worldwide as of August 2017Number of users of selected global mobile payment platforms 2017
- Share of small business owners in the United States who accept digital and mobile payment methods as of October 2017Small U.S. business owners accepting digital payments 2017
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- PayPal: research and development expenditure 2014-2018
- U.S. consumer awareness and usage of PayPal 2016
- Canada: credit or debit cards stored online with merchants 2014
- U.S. consumer awareness and usage of PayPal 2016, by age group
- PayPal purchases of U.S. students 2015
- Global marketing services spending 2015-2018, by category
- Italy: share of individuals using PayPal in 2016, by age group
- Brazilian Football Confederation: marketing expenditure 2014-2017
- Worldwide Facebook marketing expenditure 2010-2018
- Sponsorship spending in North America 2007-2018
- Digital marketing spending in the U.S. 2014-2019
- Electronic Arts' marketing and sales spending 2014-2018
- Global digital marketing spending 2015-2020
- Active Paypal accounts in Spain 2012-2015
- adidas Group marketing spend 2015-2016, by brand
- Direct mail marketing spending in the U.S. 2009-2014
- Change in data-driven marketing spending in the U.S. 2014
- Direct marketing expenditure in Europe 2007-2018
- Top business capabilities for successful initiatives 2015-2017
- Level of demand for bioenergy in different countries
Statistics on the topic
Free statistics
- PayPal's annual revenue from 2012 to 2018, by segment (in million U.S. dollars)
- Distribution of Paypal employees worldwide as of September 2018, by gender
- Distribution of Paypal employees worldwide as of September 2018, by gender and department
- Distribution of Paypal employees in the United States as of September 2018, by ethnicity
- Distribution of Paypal employees in the United States as of September 2018, by ethnicity and department
- PayPal's annual payment volume from 2012 to 2018 (in billion U.S. dollars)
- PayPal's total payment volume from 1st quarter 2014 to 4th quarter 2018 (in billion U.S. dollars)
- Number of PayPal's total active registered user accounts from 1st quarter 2010 to 4th quarter 2018 (in millions)
- Preferred payment methods of online shoppers worldwide as of March 2017
- Which form of payment do you use most often for online shopping?
- Most popular payment methods for everyday transactions according to internet users worldwide as of September 2017
- Most valuable brands worldwide in 2018, by brand value (in billion U.S. dollars)
- Total revenue of global mobile payment market from 2015 to 2019 (in billion U.S. dollars)
- Number of users of leading mobile payment platforms worldwide as of August 2017
- Share of small business owners in the United States who accept digital and mobile payment methods as of October 2017
- Annual product development expenditure of PayPal from 2014 to 2018 (in million U.S. dollars)
- Level of familiarity with PayPal according to online users in the United States as of December 2016
- Level of familiarity with PayPal according to online users in the United States as of December 2016, by age group
- Types of purchases made using PayPal according to college students in the United States in 2015
- Level of demand for bioenergy in different countries in 2007 (as a percentage of total energy requirements
Premium Statistics
- PayPal's annual revenue from 2010 to 2018 (in billion U.S. dollars)
- PayPal's annual revenue growth from 2012 to 2018, by segment
- Paypal's net revenue from 1st quarter 2010 to 4th quarter 2018 (in millions)
- PayPal's net revenue from 1st quarter 2014 to 4th quarter 2018, by segment (in million U.S. dollars)
- PayPal's annual operating income from 2010 to 2018 (in million U.S. dollars)
- PayPal's annual net income from 2010 to 2018 (in million U.S. dollars)
- PayPal's net income from 1st quarter 2014 to 4th quarter 2018 (in million U.S. dollars)
- Annual global marketing and sales costs of PayPal from 2013 to 2018 (in million U.S. dollars)
- PayPal's number of payment transactions from 2012 to 2018 (in billions)
- PayPal's net number of payments from 1st quarter 2014 to 4th quarter 2018 (in millions)
- PayPal's annual mobile payment volume from 2008 to 2018 (in billion U.S. dollars)
- Cross-border share of PayPal's total payment volume from 2012 to 2018
- Mobile share of PayPal's total payment volume from 3rd quarter 2014 to 4th quarter 2018
- Frequency of using PayPal for money transfers and payments according to online adults in the United States as of July 2017
- Satisfaction of using PayPal for money transfers and payments according to users in the United States as of July 2017
- Leading payment methods used for online transactions in the United States in 2018
- How have you transferred money to friends and acquaintances in the past 12 months?
- How have you conducted online payments in the past 12 months?
- Which online payment services have you used in the past 12 months?
- Best performing brands in terms of consumer engagement vis-a-vis expectations in their respective categories in the United States in 2017
- Online shoppers in Canada who have stored debit or credit cards online with selected merchants as of January 2014
- Marketing services spending worldwide from 2015 to 2018, by category (in billion U.S. dollars)
- Share of individuals using PayPal for online shopping in Italy in 2016, by age group
- Marketing expenditure of the Brazilian Football Confederation from 2014 to 2017 (in million Brazilian reals)
- Annual global marketing and sales costs of Facebook from 2010 to 2018 (in million U.S. dollars)
- Sponsorship spending in North America from 2007 to 2018 (in billion U.S. dollars)
- Digital marketing spending in the United States from 2014 to 2019 (in billion U.S. dollars)
- Electronic Arts' marketing and sales expenditures in the fiscal years 2014 to 2018 (in million U.S. dollars)
- Digital marketing spending worldwide in 2015 and 2020 (in billion U.S. dollars)
- Number of active Paypal accounts in Spain from 2012 to 2015 (in millions)
- Point-of-sale and marketing investments of the adidas Group in 2015 and 2016, by brand (in million euros)
- Direct mail marketing spending in the United States from 2009 to 2014 (in billion U.S. dollars)
- Change in data-driven marketing spending in the United States in 1st quarter 2014 and 2nd quarter 2014
- Spending on direct marketing in Europe from 2007 to 2018 (in million U.S. dollars)
- Leading capabilities required to successfully undertake business initiatives from 2015 to 2017
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