Reach of selected Sunday papers in German-speaking Switzerland 2019

This statistic shows the reach of selected Sunday papers in German-speaking Switzerland in the years 2016/17 to 2018/19. The newspaper SonntagsZeitung (Sunday Paper) had the highest reach, with 518 thousand readers, followed by SonntagsBlick (Sunday View) with 487 thousand readers and NZZ am Sonntag (Neue Zürcher Zeitung) with 342 thousand readers. As is the general case with the newspaper market in Europe, pressure remains on daily printed papers to win new and extended readership, though digital versions of exisiting papers have contributed positively to reach.

Reach of selected Sunday papers in German-speaking Switzerland from 2016/2017 to 2018/2019**

Mach Basic 2017-2March Basic 2018-2March Basic 2019-2
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Source

Release date

October 2019

Region

Switzerland

Survey time period

2016/2017, 2017/2018 and 2018/2019**

Number of respondents

37.583*

Age group

14 years and older

Special properties

Computer based telefoninterviews and webinterviews

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

* Number of of people that were interviewed can vary.
** Second wave of data gathering from april to march, Basis: Swiss and Liechtensteiner people older than 14 years. More information hier abrufbar.

Older data is partly based upon prior publications.

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Statistics on "Media usage in Switzerland"

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