Baby care: women's loyalty to brands in the United Kingdom (UK) 2017

Women's opinions on baby care brand loyalty in the United Kingdom (UK) in 2017*

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Release date

June 2017

Region

United Kingdom

Survey time period

May 18-22, 2017

Number of respondents

245 respondents

Age group

18 years and older

Special properties

English speaking female population; those who use baby care at least once a month

Method of interview

Online survey

Supplementary notes

* The full question asked in the survey was as follows: "[I always use the same brand of baby care. | I always try different baby care brands.] Please position yourself in regards to the following statements."

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