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Baby care: importance of brands for female users in the UK 2017
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Baby care: importance of brands for female users in the UK 2017
Female consumers' opinions on baby care brand importance in the United Kingdom (UK) in 2017*
by Tugba Sabanoglu,
last edited
May 31, 2018
This statistic shows the results of a 2017 survey in which female respondents in the United Kingdom (UK) were asked about how important brands are to them when purchasing baby care products. Among those surveyed, 33 percent said they only consider buying baby care products from brands that they trust. In contrast, 9 percent of respondents claimed that brands do not matter to them when it comes to purchasing such products.
Female consumers' opinions on baby care brand importance in the United Kingdom (UK) in 2017*
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by Tugba Sabanoglu,
last edited
May 31, 2018
This statistic shows the results of a 2017 survey in which female respondents in the United Kingdom (UK) were asked about how important brands are to them when purchasing baby care products. Among those surveyed, 33 percent said they only consider buying baby care products from brands that they trust. In contrast, 9 percent of respondents claimed that brands do not matter to them when it comes to purchasing such products.
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- As a Premium user you get access to the detailed source references and background information about this statistic.
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- Release date
- June 2017
- Region
- United Kingdom
- Survey time period
- May 16-22, 2017
- Number of respondents
- 245 respondents
- Age group
- 18 years and older
- Special properties
- English speaking female population; those who use baby care at least once a month
- Method of interview
- Online survey
- Supplementary notes
- * The full question asked in the survey was as follows: "[I only buy baby care brands that I trust. | When it comes to baby care, brands do not matter to me.] Please position yourself in regards to the following statements. "
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- June 2017
More information
- Region
- United Kingdom
- Survey time period
- May 16-22, 2017
- Number of respondents
- 245 respondents
- Age group
- 18 years and older
- Special properties
- English speaking female population; those who use baby care at least once a month
- Method of interview
- Online survey
- Supplementary notes
- * The full question asked in the survey was as follows: "[I only buy baby care brands that I trust. | When it comes to baby care, brands do not matter to me.] Please position yourself in regards to the following statements. "
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Statistics
- Preferences on how much to spend on baby care among women in the UK 2017
- Body care: importance of brands for female users in the UK 2017
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- Market share of leading facial care brands in Russia in 2015
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- Female consumers' opinions on how much to spend on baby care in the United Kingdom (UK) in 2017*
- Opinions on body care (body lotion etc.) brand importance among female consumers in the United Kingdom (UK) in 2017*
- Female customers' opinions on baby care product loyalty in the United Kingdom (UK) in 2017*
- Opinions on trying out new baby care trends among female consumers in the United Kingdom (UK) in 2017*
- Do you normally buy the same baby care products?
- Based on which criteria do you usually select baby care?
- Based on which criteria do you usually select baby care?
- What would make you switch your usual baby care brand?
- Where do you usually buy baby care?
- Which of the following body care (body lotion etc.) brands do you usually use personally?
- Which of the following body care (body lotion etc.) brands do you usually use personally?
- What do you do in case your usual baby care product is unavailable?*
- Which of the following body brands do you know (at least by name)?
- How much on average do you spend on baby care products per month?
- Opinions on body care (body lotion etc.) product loyalty among female consumers in the United Kingdom (UK) in 2017*
- Opinions on how much to spend on body care (body lotion etc.) among women in the United Kingdom (UK) in 2017*
- Reasons for using baby care products in the United Kingdom (UK) in May 2017, by age*
- Reasons for using baby care products in the United Kingdom (UK) in May 2017 , by region
- Reasons for using baby care products in the United Kingdom (UK) in May 2017 , by country*
- Reasons for using baby care products in the United Kingdom (UK) in May 2017*
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