Market volume of cosmetics and personal care in Europe in 2016, by country (in million euros)

Cosmetics market size in Europe 2016, by country This statistic shows the market volume of cosmetics and personal care in Europe in 2016, by country. Within the European cosmetics market, Germany had the greatest market volume in 2016, valuing at approximately 13.6 billion euros. This was followed by United Kingdom and France at 11.45 billion euros and 11.4 billion euros respectively. The cosmetics industry is showing an ever growing increase in the European markets, with the value in both east and west Europe increasing year on year. The market value of beauty and personal care products in Western Europe reached approximately 82.6 billion euros in 2016 and was forecasted to increase by a further 2.5 billion by 2017. This number is significantly higher than than Eastern European countries due to the larger markets and higher populations. In the east, the market value for 2017 was estimated at 20.8 billion euros.

The most sought after personal care items in 2015 were oral care products, such as toothbrushes and toothpaste. These items accounted for 5.2 billion euros in Europe.
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Market volume in million euros
Germany13,603
United Kingdom11,445
France11,392
Italy9,890
Spain6,657
Poland3,306
Netherlands2,783
Switzerland2,134
Belgium/Lux2,080
Sweden1,900
Austria1,376
Portugal1,322
Norway1,215
Romania1,213
Denmark1,059
Finland907
Greece862
Czech Republic862
Ireland798
Hungary715
Slovakia706
Bulgaria368
Lithuania236
Slovenia163
Latvia160
Estonia120
Market volume in million euros
Germany13,603
United Kingdom11,445
France11,392
Italy9,890
Spain6,657
Poland3,306
Netherlands2,783
Switzerland2,134
Belgium/Lux2,080
Sweden1,900
Austria1,376
Portugal1,322
Norway1,215
Romania1,213
Denmark1,059
Finland907
Greece862
Czech Republic862
Ireland798
Hungary715
Slovakia706
Bulgaria368
Lithuania236
Slovenia163
Latvia160
Estonia120

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This statistic shows the market volume of cosmetics and personal care in Europe in 2016, by country. Within the European cosmetics market, Germany had the greatest market volume in 2016, valuing at approximately 13.6 billion euros. This was followed by United Kingdom and France at 11.45 billion euros and 11.4 billion euros respectively. The cosmetics industry is showing an ever growing increase in the European markets, with the value in both east and west Europe increasing year on year. The market value of beauty and personal care products in Western Europe reached approximately 82.6 billion euros in 2016 and was forecasted to increase by a further 2.5 billion by 2017. This number is significantly higher than than Eastern European countries due to the larger markets and higher populations. In the east, the market value for 2017 was estimated at 20.8 billion euros.

The most sought after personal care items in 2015 were oral care products, such as toothbrushes and toothpaste. These items accounted for 5.2 billion euros in Europe.
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Release date
June 2017
Region
Europe
Survey time period
2016

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