This statistic shows the advertising expenditure of Craft Brew Alliance from 2012 to 2018. According to the report, the company spent approximately 16.9 million U.S. dollars in advertising in 2018. Headquartered in Portland, Oregon, Craft Brew Alliance is the seventh largest craft brewing company in the United States.
Advertising spending of Craft Brew Alliance, Inc. from 2014 to 2018
(in million U.S. dollars)
The source adds the following information: "Advertising costs, consisting of television, radio, print, outdoor advertising, on-line and social media, sponsorships, trade events, promotions and printed product information, as well as costs to produce these media, are expensed as incurred."
Data prior to 2016 have been taken from the previous report.
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Craft Brew Alliance. (March 6, 2019). Advertising spending of Craft Brew Alliance, Inc. from 2014 to 2018 (in million U.S. dollars) [Graph]. In Statista. Retrieved February 19, 2020, from https://www.statista.com/statistics/742049/craft-brew-alliance-ad-spend/
Craft Brew Alliance. "Advertising spending of Craft Brew Alliance, Inc. from 2014 to 2018 (in million U.S. dollars)." Chart. March 6, 2019. Statista. Accessed February 19, 2020. https://www.statista.com/statistics/742049/craft-brew-alliance-ad-spend/
Craft Brew Alliance. (2019). Advertising spending of Craft Brew Alliance, Inc. from 2014 to 2018 (in million U.S. dollars). Statista. Statista Inc.. Accessed: February 19, 2020. https://www.statista.com/statistics/742049/craft-brew-alliance-ad-spend/
Craft Brew Alliance. "Advertising Spending of Craft Brew Alliance, Inc. from 2014 to 2018 (in Million U.S. Dollars)." Statista, Statista Inc., 6 Mar 2019, https://www.statista.com/statistics/742049/craft-brew-alliance-ad-spend/
Craft Brew Alliance, Advertising spending of Craft Brew Alliance, Inc. from 2014 to 2018 (in million U.S. dollars) Statista, https://www.statista.com/statistics/742049/craft-brew-alliance-ad-spend/ (last visited February 19, 2020)
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