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Share of craft beer drinkers Australia 2019 by age

The highest share of Australians who said they drank craft beer in 2019 was from adults aged between 30 and 39; around forty percent in this age group said they consumed craft beers. By comparison, only 20 percent of younger consumers aged between 18 and 29 said they drank craft beers.

The Australian craft beer drinker

According to the same survey, the largest concentrations of craft beer drinkers in Australia were in New South Wales, Victoria, and Queensland, with around a 25 percent share in each state. This can be attributed in part to a higher population density in these areas, as well as a higher concentration of craft beer brewers and retail environments. The average craft beer consumer is also male; more than double the share of respondents who said they had consumed craft beers were male rather than female.

Wider consumer profile

In contrast, the gender breakdown of adults who consume alcohol in Australia has remained at a similar level over the last few years; the share of male consumers has remained in the low eighty percent range. (934588) For female consumers, the share has stayed around the high seventy percent mark, giving a combined average between both figures. A survey conducted in 2019 revealed that 12.8 of respondents consumed beer, wine, or other alcohol. Considering specific types of alcohol, 11.8 percent expressed a preference for wine, and 8.9 percent for beer.

Distribution of craft beer drinkers in Australia in 2019, by age

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Release date

October 2019



Survey time period


Special properties

respondents were all craft beer drinkers

Supplementary notes

Source does not provide any additional survey data.

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Statistics on "Beer and craft beer in Australia"

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