Number of Inditex Group social media followers worldwide 2022, by platform

Published by
P. Smith,
May 5, 2023
Instagram was the social media platform that brands of Spanish fashion retailer Inditex had the most followers on in 2022 overall. The company had over 101 million followers on Instagram across all the brands. Facebook came in second place, with 65.8 million followers.

Number of social media followers of Inditex Group brands worldwide in 2022, by platform (in millions)

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Release date

March 2023

Region

Worldwide

Survey time period

2022

Supplementary notes

Includes followers of the following brands: Zara, Zara Home, Pull&Bear, Massimo Dutti, Bershka, Oysho, Stradivarius, and Uterqüe.
Figures have been rounded.
As of January 31, 2023.

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