According to a March 2023 survey in Spain, WhatsApp was the favorite social media app for 32 percent of respondents. The messaging app has lowered its position from the previous year, while TikTok and Instagram were the networks which grew the most in user preference since 2022.
Favorite social media platforms in Spain in from 2018 to 2023
Characteristic
Whatsapp
Facebook
Instagram
Youtube
Twitter
TikTok
Others
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IAB Spain. (May 10, 2023). Favorite social media platforms in Spain in from 2018 to 2023 [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/765008/networks-social-preferred-by-the-users-in-spain/
IAB Spain. "Favorite social media platforms in Spain in from 2018 to 2023." Chart. May 10, 2023. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/765008/networks-social-preferred-by-the-users-in-spain/
IAB Spain. (2023). Favorite social media platforms in Spain in from 2018 to 2023. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/765008/networks-social-preferred-by-the-users-in-spain/
IAB Spain. "Favorite Social Media Platforms in Spain in from 2018 to 2023." Statista, Statista Inc., 10 May 2023, https://www.statista.com/statistics/765008/networks-social-preferred-by-the-users-in-spain/
IAB Spain, Favorite social media platforms in Spain in from 2018 to 2023 Statista, https://www.statista.com/statistics/765008/networks-social-preferred-by-the-users-in-spain/ (last visited July 27, 2024)
Favorite social media platforms in Spain in from 2018 to 2023 [Graph], IAB Spain, May 10, 2023. [Online]. Available: https://www.statista.com/statistics/765008/networks-social-preferred-by-the-users-in-spain/