Romania: Instagram users by age 2020

Those aged 18 to 24 years old make up 32.5 percent of Romanian Instagram users, more than any other age group. That drops off to 29.2 percent among those aged 25 to 34 years.

Instagram in Romania

Instagram has a strong user base in Romania, with around 3.423 million users as of May 2019. Of the 36.5 percent of users who fall in to the 18 to 24 age category, 18.7 percent of those people are female and 17.8 percent are male.

Romanian profile typical across Eastern Europe

   The profile of Instagram’s Romanian user base is similar to that seen in other parts of Eastern Europe. In Bulgaria, 34.7 percent of users were aged 18 to 24 years, and 37.4 percent of users in Lithuania fell in to that age range. In some parts of Western Europe, however, the user base was slightly older. In the UK and Germany more users fell in to the 25 to 34 year age bracket, at 32 percent and 33.3 percent respectively.

Share of Instagram users in Romania as of July 2020, by age

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Release date

August 2020



Survey time period

July 2020

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