Leading apps accessed before shopping online in the U.S. 2017

This statistic presents the most common apps accessed before shopping online in the United States as of December 2017. According to the findings, the most common app accessed by online shoppers prior to shopping online was Google Search, which was accessed prior to seven percent of shopping device sessions.

Most common apps accessed before shopping device sessions in the United States as of December 2017

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Source

In cooperation with
Verto Analytics
Release date

February 2018

Region

United States

Survey time period

December 2017

Age group

18 years and older

Supplementary notes

Online shopping defined as any engagement with a property or platform included in the e-commerce category, such as a website or app.

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Statistics on "Facebook Messenger"

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