Mexico: expected increase of holiday online purchases 2016-2017

Expected increase in online purchases by online buyers during selected holidays compared to regular days in Mexico in 2016 and 2017

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Release date

October 2017



Survey time period

August 23 to 31, 2017

Age group

18 years and older

Special properties

1,829 respondents for 2016 and 1,019 for 2017

Method of interview

Email survey

Supplementary notes

Original question: "Q6. Comparando sus hábitos de compra en línea todos los días con sus hábitos en torno a los días festivos, ¿cómo esperaba o espera que sus compras en línea y compras cambien en cerca de cada uno de estos períodos de vacaciones en 2017?"

Note: Father's Day and Children's Day were added to the 2017 survey.

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