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Reasons for using SVoD services in the United Kingdom (UK) Q1 2018

Reasons for using Netflix, Amazon Prime Video and Now TV in the United Kingdom (UK) in 1st quarter 2018

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Release date

July 2018


United Kingdom

Survey time period

Q1 2018

Number of respondents


Supplementary notes

* Netflix users (n=2,596), Amazon Prime Video users (n=1,896), NOW TV users (n=776).
The source adds the following information: "Users include those who either subscribe to or are trialing each service and use it at least once a fortnight. Free shipping is not available as part of Netflix or NOW TV’s service. ‘To watch original series made by provider’ not asked of NOW TV users."

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