Leading home care brands' household penetration rate in Germany 2018

This statistic presents the household penetration rate of leading home care brands in Germany in 2018. That year, Lenor was the home care brand with the highest penetration rate in Germany, with 32.2 percent of households buying the brand. Wc Frisch and Frosch ranked in second and third place, with penetration rates of 30.4 percent and 28.7 percent, respectively.

Household penetration rate* of leading home care brands in Germany in 2018

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

February 2020

Region

Germany

Survey time period

2018

Supplementary notes

* Household penetration rate refers to the share of households buying a brand.

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 / Month *
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Cleaning products in the United Kingdom (UK)"

Further Content: You might find this interesting as well

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.