According to a survey conducted in 2021 about consumers' perception of the efforts of corporate brands in promoting social issues, Starbucks Coffee Japan topped the ranking, with a perception score of 100.2. Japanese automotive manufacturer Toyota followed with a score of 95.2.
Leading corporate brands making efforts in improving social issues in Japan as of October 2021, based on perception score
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Nikkei BP. (October 8, 2021). Leading corporate brands making efforts in improving social issues in Japan as of October 2021, based on perception score [Graph]. In Statista. Retrieved April 26, 2024, from https://www.statista.com/statistics/920118/japan-leading-companies-by-sg-perception-ranking/
Nikkei BP. "Leading corporate brands making efforts in improving social issues in Japan as of October 2021, based on perception score." Chart. October 8, 2021. Statista. Accessed April 26, 2024. https://www.statista.com/statistics/920118/japan-leading-companies-by-sg-perception-ranking/
Nikkei BP. (2021). Leading corporate brands making efforts in improving social issues in Japan as of October 2021, based on perception score. Statista. Statista Inc.. Accessed: April 26, 2024. https://www.statista.com/statistics/920118/japan-leading-companies-by-sg-perception-ranking/
Nikkei BP. "Leading Corporate Brands Making Efforts in Improving Social Issues in Japan as of October 2021, Based on Perception Score." Statista, Statista Inc., 8 Oct 2021, https://www.statista.com/statistics/920118/japan-leading-companies-by-sg-perception-ranking/
Nikkei BP, Leading corporate brands making efforts in improving social issues in Japan as of October 2021, based on perception score Statista, https://www.statista.com/statistics/920118/japan-leading-companies-by-sg-perception-ranking/ (last visited April 26, 2024)
Leading corporate brands making efforts in improving social issues in Japan as of October 2021, based on perception score [Graph], Nikkei BP, October 8, 2021. [Online]. Available: https://www.statista.com/statistics/920118/japan-leading-companies-by-sg-perception-ranking/