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Top electricals-related search terms ranked by organic value in the UK Q3 2018

This statistic presents the leading ten electricals-related search terms in the United Kingdom (UK), based on their organic value through Google UK from July to September 2018. According to Pi Datametrics, during this period, "iPhone xs" had the highest organic search value, at around 4.8 million. A further four of leading search terms in the list are related to iPhones, with "iPhone x", "iPhone 8", "iPhone" and "iPhone 7" accumulating scores of approximately 1.75 million, 1.13 million, 1.04 million and 901.8 thousand, respectively.
The organic value scores not only measure search volume but also the value and popularity of a term in regards to click-through and conversion.

Leading electricals-related keywords ranked by organic value in the United Kingdom (UK) in 3rd quarter 2018

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Release date

October 2018


United Kingdom

Survey time period

July 1 to September 30, 2018

Supplementary notes

Homeware sector includes: computing, home appliances, small appliances, smart tech and phones, and sound and vision.

The source calculates the 'Organic Value Score' based on three key conversion metrics: search volume (number of searches per month), CPC (suggested bid) and competition (number of advertisers bidding). This produces an average measurement in regards to the visibility, popularity and value of the term.
In order to calculate the scores in this chart, the source analyzed more than 12,011 of the most commercially valuable search terms across the electricals sector.

Some figures have been rounded.

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