Luxury shopping online satisfaction rating in China 2018, by platform

This statistic presents the shopping satisfaction rating by luxury shoppers online in China as of June 2018, by platform. During the survey period, Chinese respondents who were buying luxury goods online evaluated their shopping satisfaction on Shopbob platform, the U.S. online fashion apparel and accessories shop, with 84 points on average.

Shopping satisfaction rating by luxury shoppers online in China as of June 2018, by platform

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

October 2018



Survey time period

June 2018

Number of respondents

2,190 online luxury shoppers

Special properties

Chinese luxury shoppers across genders, generations, income levels, city tiers and regions

Method of interview

Online survey

Supplementary notes

* rating is not brand-specific.

Survey question:
For those platforms which you have purchased from in the past 6 months, how would you rate them against the following metrics?
Only those who have made purchases on the platforms within the past 6 months were asked. Weighted averaged ratings calculated based on top 10 key factors, indexed to 0-100 scale.

The survey conductor defines the luxury shopper as someone who had purchased fashion products (e.g. apparel, handbag) from two or more brands in a list the survey provided. The list included 25 brands, from top luxury brands like Chanel, Louis Vuitton and Dior to more affordable luxury brands like Paul Smith, Maje and Kate Spade.

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Luxury goods market in China"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.