Key figures on Cyber Monday in Colombia 2022
In 2022, Cyber Monday sales in Colombia generated revenues of about 308 billion Colombian pesos. While more than two-thirds of this value came from sales in physical stores, sales via digital channels reached approximately 101 billion pesos. That represents a 20 percent increase compared to revenues from e-commerce the previous year. In addition, 1.7 million transactions were recorded through electronic payments, increasing the volume of online transactions by nine percent compared to the 2021 edition.