What millennials in Germany could forego for one month 2017: sex or their smartphone

Millennials are actively observed by the media and public alike, and also surveyed on various topics. In this case the survey at hand examined what German millennials could do without for a month, sex or their smartphone. Ultimately the data discloses smartphone dependence levels among certain age groups of the German population. Encouragingly so, the majority of respondents could exist without their smartphone for a month.

Millennial habits

In general millennials are placed within the age group 18 to 35 years old. There were slightly more male millennials in Germany than female ones. Also more millennials are single than married. Millennials across the world are considered to be a digitally savvy generation. This is exemplified both in data documenting their frequency of using social media and how often they use the internet. While the majority of millennials would not give up sex for a month to be able to use their smartphone, as far as breakfast is concerned, almost half would rather not eat in the morning.

Smartphone users

The most popular smartphone brand among German millennials as of 2018 was Samsung, followed by Apple. Smartphone user numbers in general have only grown in Germany, amounting to 57 million in 2018.

What would millennials rather do without for the duration of one month - sex or their smartphone?

Share of respondents
Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

March 2017



Survey time period

January 2017

Number of respondents

931 persons

Age group

18-35 years

Special properties


Method of interview

Online survey

Supplementary notes

All respondents were born between 1981 and 1998 and are therefore considered millennials and digital natives.

In January 2017 the study “EgoTech” was conducted among roughly 1,000 respondents of the target group millennials (18 to 35 years old) by the successful full service agency for digital marketing and sales solutions SYZYGY. First respondents had to take a psychological online test to allow a classification of their personal narcissism. According to this classification, the survey among the so-called natives about various topics such as digital technologies, social media and usage of apps took place. The result is a broad profile of data regarding millennial attitudes, interests and consumer behavior. Additionally the connection between the degree of narcissism and usage of digital technologies is established. For comparison 1,000 older Germans who are not part of the millennials generation, but of the so called Generation X, born in 1965-1980, or the Generation Baby-Boomers, born in 1945-45, were interviewed. These respondents are considered digital immigrants.

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Millennials in Germany"

Further Content: You might find this interesting as well

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.