October 2020
Netherlands
March 23, 2020 to December 31, 2020
4,198 respondents
The brands are monitored on the basis of approximately 200 distinct characteristics, which are allocated to 15 positive perceptional dimensions (value drivers) and 15 negative perceptional dimensions (risk drivers). The scale states each dimension's frequency relative to all statements about the brand in the defined time period. Together, these 15 dimensions make up the media perception
TheBrandTicker of Adwired measures how companies and brands are actually talked about, based on information gathered from print, online, and social media. Contributions (clippings) from approx. 15,000 international print, 750,000 online, and 250 million social media, as well as financial market information (market capitalization of companies) form the basis of the analysis. Social media consist primarily of blogs, Facebook, and forum contributions. Low text content like Twitter is excluded.
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Corporate solution including all features.
Overview
Fixed-line connections
Mobile connections
Mobile internet
Broadband connections
Providers and operators
Consumer trends
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