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Stacy Jo Dixon
Research expert covering social media usage worldwide
Detailed statistics
Social media users in the United States 2020-2029
Detailed statistics
Social network usage by brand in the U.S. 2024
Detailed statistics
U.S. leading social media usage reasons 2023
Social media users in the United States 2020-2029
Number of social media users in the United States from 2020 to 2029 (in millions)
United States: social network penetration 2019-2028
Social network user penetration in the United States from 2019 to 2028
Most well-known social networks in the United States 2023
Leading social networks ranked by brand awareness in the United States in 2023
Social network usage by brand in the U.S. 2024
Social network usage by brand in the U.S. as of June 2024
U.S. market share of leading social media websites 2024
Leading social media websites in the United States as of March 2024, based on share of visits
Most common social media activities in the U.S. 2024
Most common social media activities in the U.S. as of June 2024
U.S. leading social media usage reasons 2023
Most popular reasons for internet users in the United States to use social media as of 3rd quarter 2023
U.S. leading social media platform users 2023, by age group
Distribution of leading social media platform users in the United States as of September 2023, by age group
U.S. leading social media platform users 2023, by gender
Distribution of leading social media platform users in the United States as of September 2023, by gender
U.S. leading social media platform users 2023, by education level
Distribution of leading social media platform users in the United States as of September 2023, by education level
U.S. leading social media platform users 2023, by income
Distribution of leading social media platform users in the United States as of November 2023, by income
U.S. leading social media platform users 2023, by political position
Distribution of leading social media platform users in the United States as of November 2023, by political position
U.S. adults politically active on social networks 2023
Share of social media users in the United States who have taken part in online political activism in the past year as of May 2023
Tweets including #BlackLivesMatter 2013-2023, by stance
Share of public tweets using the #BlackLivesMatter hashtag from July 2013 to March 2023, by stance
Retweets of posts including #BlackLivesMatter 2013-2023, by stance
Average number of retweets for Twitter posts using the #BlackLivesMatter hashtag from July 2013 to March 2023, by stance
U.S. adults on Black Lives Matter posts 2023, by ethnicity
Share of social media users in the United States who have ever posted or shared Black Lives Matter posts as of May 2023, by ethnicity
U.S. adults on negative aspects of online activism 2023, by ethnicity
Share of social media users in the United States on negative aspects of online activism as of May 2023, by ethnicity
U.S. adults on positive aspects of online activism 2023, by ethnicity
Share of social media users in the United States on positive aspects of online activism as of May 2023, by ethnicity
Most active Senators of U.S. Congress on X/Twitter 2023, by number of posts
Most active Senators of the United States Congress on X (formerly Twitter) between January and November 2023, by number of posts
Most used hashtags of members of U.S. Congress on X/Twitter 2023
Leading hashtags used by members of the United States Congress on X (formerly Twitter) in 2023
Members of U.S. Congress posts on X/Twitter 2023, by topic
Posts on X (formerly Twitter) by members of the United States Congress between January and November 2023, by topic
Posts on X/Twitter by members of U.S. Congress 2021-2023
Number of posts on X (formerly Twitter) by members of the United States Congress from 2021 to 2023
Members of U.S. Congress X/Twitter posts 2023, by party
Share of posts on X (formerly Twitter) from members of United States Congress between January 1 to November 30 2023, by party
Political ad spending in the U.S. 2018-2024
Political advertising spending in the United States election cycles from 2018 to 2024 (in billion U.S. dollars)
U.S. largest political advertisers on Google 2018-2023, by ad spend
Largest political advertisers on Google in the United States as of November 2023, by ad spend (in million U.S. dollars)
U.S. political ad spending for midterms 2022, by medium
Political advertising spending in the United States midterm elections between January 1 and August 1, 2022, by media type (in million U.S. dollars)
U.S. political ad spending for midterms 2022, by medium
Distribution of political advertising spending in the United States midterm elections in 2022, by media type
U.S. political digital ad spending 2022, by type
Political digital advertising spending in the United States between January 1 and August 1, 2022, by type (in million U.S. dollars)
Voters' perceptions of political advertising in the U.S. 2022
Voters' opinions on political advertising in the United States as of July 2022
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