View on companies' behavior regarding personal data in Sweden 2019

The statistic displays the result of a survey conducted in 2019 in Sweden on how respondents' views on a company would change based on different actions. The behavior which came first on the list with most positive reactions, according to 72 percent of participants, was that a company openly publishes data leaks and mishaps and suggests how to fix them. This received negative feedback from eight percent of participants. The behavior which came last on the list with least positive feedback, according to ten percent of participants, was that a company uses personal data and creates a digital profile. This received 57 percent negative reactions.

How does your view on a company change if they do the following?

PositiveNegativeDoes not affect my viewsDo not know
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Sources

Release date

2019

Region

Sweden

Survey time period

2019

Number of respondents

1,000 respondents

Age group

16-70 years

Method of interview

Online panel

Supplementary notes

This question was phrased by the source as follows: "HUR PÅVERKAS DIN SYN PÅ ORGANISATIONER/FÖRETAG OM DE GÖR FÖLJANDE?"

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Statistics on "The GDPR and personal data in the Nordic countries"

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