Most effective social networks for e-commerce companies in Italy 2019

This statistic illustrates the result of a survey about the effectiveness of social networks according to e-commerce companies in Italy in 2019. According to data provided by Casaleggio Associati, Facebook is still considered by far the most effective social network: 71 percent of the companies interviewed agreed on that. Instagram came second in terms of perceived effectiveness (53 percent), followed by Youtube (27 percent).

Most effective* social networks according to e-commerce companies in Italy in 2019

Share of respondents
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Source

In cooperation with
Casaleggio Associati
Release date

April 2019

Region

Italy

Survey time period

2019

Special properties

Italian e-commerce companies

Supplementary notes

* Includes the sum of respondents considering the social medium as quite or very effective.

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Statistics on "Online shopping in Italy "

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