Pandora

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Statista dossier on Pandora

This dossier has been compiled to provide statistical information about Pandora Media, Inc.

Table of contents

  • 1. Financial overview

    • Pandora's annual revenue 2006-2016

    • Pandora's revenue 2006-2016, by source

    • Pandora's revenue Q1 2011-Q2 2017

    • Pandora's net income/loss 2007-2016

    • Royalty fees paid by Pandora 2006-2016

    • Pandora: content acquisition costs as share of revenue 2010-203

  • 2. Advertising

    • Pandora's marketing spending 2009-2016

    • Pandora's advertising revenue 2006-2016

    • U.S. mobile ad revenue share 2016-2019, by company

    • U.S. net mobile ad revenue of Pandora internet radio 2013-2017

    • Pandora's advertising revenue per 100 listener hours from 2008 to 2023, by platform

    • Radio advertising recall among U.S. broadcast radio and Pandora users 2014

    • Radio ad spend in the U.S. 2012-2021

    • Largest radio advertisers in the U.S. 2016

    • Attitudes towards radio advertising in the U.S. 2014, by platform

  • 3. Market situation

    • Leading online radio companies in the U.S. 2017, by active sessions

    • Leading mobile apps in the United States 2016, ranked by unique visitors

    • Reach of most popular U.S. smartphone apps 2017

    • Popular online music brands among young people in the U.S. 2017

    • Sources used for keeping up-to-date with music U.S. 2017

    • Leading online music services in the U.S. 2017

  • 4. Audience

    • Number of Pandora's active users 2009-2016

    • Number of Pandora's registered users 2009-2014

    • Number of Pandora's paying subscribers from 2008 to 2023

    • Pandora's monthly share of U.S. radio listening time 2013-2015

    • Share of Pandora users in the U.S. 2011-2017

    • Pandora's annual listening hours 2008-2016

    • Satisfaction with Pandora in the U.S. 2014-2016, by usage length

  • 5. User behavior

    • Time spent with Pandora in the U.S. 2016, by usage length

    • Number of Pandora sessions per day in the U.S. 2016, by usage length

    • Pandora: time spent on mobile devices 2010-2023

    • Frequency of Pandora usage in the U.S. 2016

    • U.S. on-demand music streams volume 2013-2017

    • Weekly time spent with online radio in the U.S. 2008-2017

    • Share of mobile in audio consumption in the U.S. 2015-2016

    • Listening to mobile radio in cars - penetration rate in the U.S. 2010-2017

  • Language: English
  • Released: October 2016
  • Source(s): Statista
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