Omnichannel retail in Poland

Consumers placing an order in a shop if the product is not available Poland 2019-2021

Share of consumers who research online but purchase offline in Poland 2015-2022

Consumers who made purchases thanks to social media ad prompts in Poland 2020-2022

Factors influencing online shopping in Poland 2021-2022

Factors that influenced the choice of shopping destination in Poland 2022

Place of last made purchase in Poland 2020-2022

Place of last made purchase in Poland 2022, by category

Moment of purchasing decision in Poland 2020-2022

Internet in purchasing process for offline shoppers in Poland 2019-2022

Purchase process in Poland 2020-2022

Purchase process in Poland 2022, by buyers type

Purchase process in Poland 2022, by category

Completed stages of the purchasing process in Poland 2022, by buyer type

Use of modern sources of information in purchase process Poland 2020-2021

Frequency of ordering goods or services online in Poland 2021

Types of payment methods during online shopping in Poland 2021

Benefits of multi-channel shopping in Poland 2022

Most popular shops with clothing and shoes shops in Poland 2022, by channel

Ways to buy apparel and shoes offline and online in Poland 2022, by brand and channel

Important factors when buying clothes and footwear in offline in Poland 2020-2022

Important factors when buying clothes and footwear online in Poland 2020-2022

ROPO effect when purchasing apparel and footwear in Poland 2022

Reversed ROPO effect when purchasing apparel and footwear in Poland 2022

Online and in-store purchase shares of cosmetics in Poland 2022

Ways of purchasing cosmetics in Poland 2022

Important factors when buying cosmetics in brick-and-mortar stores in Poland 2022

Important factors when buying cosmetics online in Poland 2022

ROPO effect when purchasing cosmetics in Poland 2022

Reversed ROPO effect when purchasing cosmetics in Poland 2022

Electronics and household appliance sales in Poland 2022, by purchase channel

Crucial factors when buying electronics and household appliance online in Poland 2022

Purchasing electronics and household appliances in physical stores Poland 2022

ROPO effect when purchasing electronics or household appliances in Poland 2022

Reversed ROPO effect when purchasing electronics or household appliances Poland 2022

Most popular shops with home, garden, and DIY shops in Poland 2022, by channel

Ways to buy home, garden, and DIY products offline and online in Poland 2022

Important factors when buying home, garden, DIY in physical store in Poland 2022

Important factors when buying home, garden, DIY in online in Poland 2022

ROPO effect when purchasing home, garden, DIY in Poland 2022

Reversed ROPO effect when purchasing home, garden, DIY in Poland 2022

Popular shops with films, books and music in Poland 2022, by purchase channel

Ways to buy movies, books, music and multimedia offline and online in Poland 2022

Decisive factors when buying books and multimedia in stores in Poland 2022

Decisive factors when buying books and multimedia online in Poland 2022

ROPO effect when purchasing movies, books, music and multimedia in Poland 2022

Reversed ROPO effect when buying movies, books, music and multimedia in Poland 2022

Purchases made with mobile devices in Poland 2022

Reason for which consumers bought with mobile devices Poland 2019-2022

Device usage in purchasing process in Poland 2022

Devices for surfing the Internet while seeking inspiration in Poland 2019-2022

Purchases made with mobile devices in Poland 2022, by category

Place of mobile device usage by consumers who buy online in Poland 2019-2021

Places of mobile devices usage by mobile shoppers in Poland 2019-2021

Reasons why consumers have not completed their mobile purchases in Poland 2021