Digital video in Latin America

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Statista dossier on digital video in Latin America

This dossier has been compiled to provide statistical information about the digital video market in Latin America.

Table of contents

  • 1. Global overview
    • OTT revenue worldwide from 2010 to 2024

    • Digital Market Outlook: digital video revenue worldwide 2016-2022, by type

    • Daily online video usage in selected countries 2018

    • Weekly time spent with online video worldwide 2019

    • Devices used to watch online video worldwide 2019

  • 2. Industry revenues
    • Latin America: OTT revenue 2018-2024

    • Latin America: SVoD revenue 2018-2022

    • Latin America: OTT services revenue growth 2019-2023

    • SVOD ARPU worldwide 2018, by region

  • 3. Users
    • Latin America: digital video viewers 2019-2023

    • Latin America: digital video viewer penetration 2017-2022

    • Latin America: OTT penetration 2020

    • Latin America: number of SVoD subscriptions 2015-2024

    • Latin America: number of SVoD subscriptions 2018-2024, by platform

    • Latin America: SVoD penetration rate 2019, by country

  • 4. Content
    • CDN traffic in Latin America 2016-2022

    • Latin America: time spent with digital video 2019, by country

    • Latin America: binge watching penetration 2019, by country

    • Latin America: share of time spent on desktops 2018, by category

    • Most in-demand digital original shows in Brazil 2018

    • Most in-demand digital original shows in Mexico 2018

    • YouTube: most watched Latin artists' music videos 2020

    • Regions with highest interest in The Witcher 2019

  • 5. Mobile video
    • Latin America: main mobile internet apps 2019, by downstream traffic share

    • Latin America: smartphone video viewer penetration rate 2017-2022

    • Latin America: mobile video streaming frequency 2019

  • 6. Advertising
    • Latin America: digital video ad spend 2020, by country

    • LatAm: digital video ads view-through rate 2018, by country

    • LatAm: digital video ads viewability rate 2018, by country

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