Target - Statistics & Facts

Published by Statista Research Department, Mar 19, 2018
Founded in Minneapolis, Minnesota in 1902, the Target Corporation is one of the largest discount retailers in the United States and third largest in the world (based on sales). The company primarily generates most of its revenue from its U.S. division. However on January 22, 2011, Target expanded into Canada and as of the 2016 fiscal year operates 1,802 stores throughout North America.

Target Corporation specializes in the operation of general merchandise and food discount stores in the United States and offer an assortment of general merchandise, including consumables and commodities; electronics, entertainment, sporting goods, and toys; apparel and accessories; and home furnishings and decor; as well as a line of food items. The economic downturn of 2008-2009 made it clear that the firm is highly exposed to U.S. macro-economic trends which impact retail spending. Although Target positioned itself as a "cheap chic" retailer, consumers still cut back on goods such as apparel and electronics, both of which play an important role in Target's total sales.

Since the recession of 2008-2009, the U.S. economy has shown signs of slow recovery. Although it is not likely to reach pre-recession levels any time soon, a gradual improvement in consumer confidence and lower unemployment should help Target's comparable store sales. At Target, stores with a partial-line of groceries in them have higher overall sales than stores without groceries. Hence, the retailer has been increasing the revenue of groceries over the last few years with its P-Fresh store remodel.

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