
The Chicago Bulls more than doubled their franchise value from 2015 to 2022, and were valued at 4.1 billion U.S. dollars in 2022, making the team the fourth most valuable franchise in the league. In the 2021/22 season, the Bulls were also amongst the highest grossing teams in the NBA, with 352 million U.S. dollars in revenues.
In the 2021/22 season, the Chicago Bulls had the NBA’s highest average regular season home attendance. The team’s support by fans online was equally strong, as it was amongst the most followed NBA teams on social media, both on Facebook and on Twitter.