The Chicago Bulls, found in 1966, compete in the National Basketball Association (NBA) as a member team of the league’s Eastern Conference Central Division. The majority of the 1990s were marked by the Chicago Bulls’ dynasty, when they won six NBA championships between 1991 and 1998, led by Hall of Famers Scottie Pippen, coach Phil Jackson, and Michael Jordon, who is considered one of the best players in league and team history. He also ranks as the fourth most prolific scorer on the all-time scoring list of the NBA.
In spite of its high average ticket price, which stood at more than 80 U.S. dollars in the 2015/16 season, the Chicago Bulls had the NBA’s highest total regular season home attendance. The team’s support by fans online was equally strong, as it was amongst the most followed NBA teams on social media, both on Facebook and on Twitter.
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