The Knicks are the most valuable franchise of the NBA, valued at 4.6 billion U.S. dollars in 2020. This total is significantly higher than the average league-wide franchise value of 2.12 billion U.S. dollars. In the 2018/19 season, the Knicks generated 472 million U.S. dollars in revenues, the most of all teams in the NBA. Around 30 percent of the team total revenue was generated by ticket sales.
The New York Knicks regular season games had an average home attendance of 16,505 fans in the 2019/20 season – a total attendance of more than 528 thousand. Knicks fans also show their support online; the team is amongst the most followed NBA teams on social media, both on Facebook and on Twitter.
