In addition to local TV news, massive national news companies such as Fox News, CNN, and MSNBC all provide news, political discussion, and opinion pieces, which play a major role in driving discussion in the U.S. Given the size of the industry and the massive importance it plays in political discourse it is no surprise that some of these national companies pull in millions of viewers each day. Around 38 percent of U.S. adults use network news as a source of news on a daily basis, with another 22 percent stating that they view network news a few times per week. FOX News remains massively popular across the board when it comes to viewership, and a large part of this success is driven by older Americans ages 55 and up.
Despite some fear of competition from newer internet based news platforms, TV news seems to be holding on to its position at the forefront of the news industry. TV news benefits from the fact that most people prefer watching the news over reading or listening to the news. Also working in the favor of TV news stations is the fact that these brands are more established than those of their web-based competitors, meaning that trust in national network and cable news is usually much higher than trust in internet-only news websites. Facebook, internet news sites, and Twitter are seen as the most likely sources of fake news in the U.S., although a significant portion of Americans of all ages also believe that traditional major news sources report fake news on occasion as well.
With the election of Donald Trump as President and the increasing prevalence of highly divisive opinions among politicians, news outlets, and even regular citizens, it is important that TV news companies continue to honestly report the news, rather than become an arm of a certain political party or movement. Public trust is already a difficult asset to gain, and given the wealth of options people have in obtaining their news, once lost, TV news networks may never be able to recapture the audience they alienate.