About This Statistic
The statistic shows estimated weekly TV advertising spending of select companies in the United States from July 11 to 18, 2017. The source estimates that the U.S. insurance company GEICO spent 17.78 million U.S. dollars on TV promotion in the measured period. In 2017, TV advertising is expected to generate 72.7 billion U.S. dollars in revenues in the United States. A year earlier, TV was the second largest ad medium, behind direct mail.