Market overview

In 2020, the global jewelry market amounted to about 228 billion U.S. dollars. Switzerland and China are the leading exporters of jewelry worldwide, followed by India, Hong Kong and, the United States. The U.S. jewelry market was valued at about 76 billion U.S. dollars in 2020. Diamond jewelry is the most valuable jewelry market in the United States. This market was forecast to reach a value of over 21 billion U.S. dollars by 2025.

U.S. jewelry stores

Jewelry stores are a feature of high streets and malls throughout the United States. As of 2020, there were a total of around 19,300 jewelry stores in operation in the United States. Jewelry store sales have been upwards of thirty billion U.S. dollars in each of the last five years with sales tending to peak in December with retail sales often double those of any other month of the year. Signet Jewelers, whose brands include Kay and Zales, lead the way among retailers of jewelry in the United States, with retail sales of over five billion U.S. dollars in 2020, as well as over 2,500 thousand stores. Tiffany & Co., with its iconic New York flagship store, is arguably the biggest name in the world of jewelry. Tiffany & Co. have lower sales and fewer stores than Signet Jewelers.

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