Visitor attractions in the Netherlands - statistics & facts

In the most general sense, visitor attractions refer to recreational facilities open to the public. There are many different types of visitor attractions in the Netherlands, including those with a historical, cultural, entertainment, and/or nature-based focus.

With examples including De Efteling theme park or the Keukenhof - famous for its tulip gardens - the most popular attractions in the Netherlands attract large numbers of national and international visitors every year. However, many Dutch leisure and cultural venues were significantly disrupted by the coronavirus (COVID-19) pandemic in 2020, suffering a sharp drop in attendance. While De Efteling remained the most visited attraction in the Netherlands in both 2019 and 2020, its number of visitors dropped from 5.2 million to roughly three million over that period. Meanwhile, the Keukenhof, which attracted over 1.5 million guests in 2019, was closed to the public in 2020.

Museums in the Netherlands

There are several hundred museums in the Netherlands. Furthermore, according to the Dutch Museum Association, the most common types of collections in museums in the Netherlands were history and art. The association had affiliations with 280 history museums and more than 100 art museums in 2020. Some of the most popular museums in the Netherlands are the Rijksmuseum and the Van Gogh Museum, both located in Amsterdam in the famous Museum quarter. The first one is a museum dedicated to the arts and history of Amsterdam, and the collection contains more than 2,000 paintings from the Dutch Golden Age, including the famous Night Watch by Rembrandt. The Rijksmuseum attracted approximately 670 thousand visitors in 2020. Meanwhile, the Van Gogh Museum registered roughly 500 thousand visitors that year. The museum owns the largest collection of Van Gogh’s paintings in the world.

Zoos in the Netherlands

The Netherlands is also home to many zoos. The most popular zoos are in Rotterdam and Amsterdam. Diergaarde Blijdorp Rotterdam, one of the oldest Dutch zoos located north of the harbor city, is home to various animals and plants over a 25-hectare area. In 2020, the number of attendees at Diergaarde Blijdorp Rotterdam amounted to approximately 823 thousand. The Natura Artis Magistra zoo in Amsterdam, another popular animal park in the Netherlands, attracted 700 thousand visitors in 2020. The Artis is the oldest Dutch zoo, houses about 700 species, and boasts an impressive aquarium.
This text provides general information. Statista assumes no liability for the information given being complete or correct. Due to varying update cycles, statistics can display more up-to-date data than referenced in the text.
Published by Statista Research Department, Mar 28, 2023

Key insights

Most visited attractions in the Netherlands
De Efteling
Revenue generated by amusement parks in the Netherlands
385m EUR
Entry fees revenue of museums in the Netherlands
103m EUR
Get more insights

Editor’s Picks Current statistics on this topic

Number of visitors to the Keukenhof in the Netherlands from 2011 to 2021 (in 1,000s)

Theme Parks & Water Parks

Visitor numbers to the Keukenhof in the Netherlands 2011-2021

Total number of visitors of theme park De Efteling in the Netherlands from 2005 to 2021 (in millions)

Theme Parks & Water Parks

Attendance at the Efteling theme park in the Netherlands 2005-2021

Number of museums affiliated with the Dutch Museum Association in the Netherlands in 2020, by province

Art & Culture

Number of museums in the Netherlands 2020, by province

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