Americans eat a lot of turkey at Thanksgiving but the holiday isn't just about the famous bird. There's a lot more to the traditional family feast and people will also flock to buy copious amounts of potatoes, ham, cranberries and other items. According to Nielsen, shoppers will buy 365 million pounds of turkey in the week before and the week of Thanksgiving, along with 193 million pounds of potatoes and 77 million pounds of ham. They will also splurge $137 million on frozen vegetables, $117 million on frozen sweet goods and $74 million on spices.